There are always hurdles in the quick-service restaurant franchising industry.
Inflation is impacting customers, restaurants cost more to build, and the permitting process keeps getting delayed. But what separates successful franchisors is an ability to adapt and find solutions in the toughest of environments.
FranCoach founder and CEO Tim Parmeter asserts that while the restaurant franchise industry is constantly evolving, the fundamental need for food remains unchanged. This perpetual demand provides potential franchise owners with a variety of options to find their best fit. However, staffing remains a perennial challenge. Despite technological advancements, the need for a reliable workforce is irreplaceable. Savvy owners can turn this challenge into an opportunity by fostering a positive workplace culture, which can attract and retain employees while developing future leaders.
“The most important thing in finding the best fit actually has nothing to do with a specific brand. As a potential franchise owner, you must focus on YOU. What do you want to do every day as an owner and who are you around in your business,” Parmeter says. “As a franchisee in the food industry, even as a semi-absentee owner, you have a business that does not operate solely in a 9-5 vacuum. Are you up for that challenge? Do you want a business that will have a team that will constantly be changing or one that has inventory to manage or a retail location to maintain?”
In addition to staffing, technology has become a crucial factor in enhancing both operational efficiency and customer experience. Parmeter emphasizes the importance of leveraging AI and other technological tools to streamline operations and attract new customers. This sentiment is echoed across the industry. Many successful brands adopt innovative solutions to stay ahead.
Michelle Rowan, president and COO of Franchise Business Review, says franchisors who offer robust support in employee recruitment, retention, and development have a significant advantage. She advises potential franchisees prioritize brands with high existing franchisee satisfaction and solid unit profitability. Simplicity in business operations, efficient training programs, and a supportive corporate culture are also critical factors for success.
ZorForum CEO Graham Chapman also underscores the importance of integrating AI and technology to manage inflation and maintain a talented workforce. He suggests that successful franchisors have authentic cultures and are early adopters of technology. They focus on sustainable growth and continuously innovate to stay relevant. For potential franchisees, understanding the financial commitment, ensuring multi-unit ownership viability, and assessing the franchisor’s technology adoption are critical steps.
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“Those who are winning are eager to solve the questions/conundrums facing the industry,” Chapman says. “They have built authentic cultures, core values, and operating principles. They were early adopters, and now champions, of AI and robotics. They have always prioritized responsible and sustainable system growth. They are laser-focused on boosting systemwide sales and enhancing unit-level economics. They proactively test and introduce trendy LTOs, modern design upgrades, technology enhancements, etc. that keep the brand moving forward.
Overall, the quick-service franchising industry offers significant growth potential through strategic innovation, strong leadership, and technological integration. For over 10 years, QSR has showcased fast-food and fast-casual concepts that provide the best opportunities for entrepreneurs to succeed in the restaurant industry. The latest edition highlights 16 companies that exemplify this ideal.”
For a second year, we recognized rising franchisors that are on the outside looking in and created a Hall-of-Fame for concepts that have graced the Best Franchise Deals list several times.
This is the 14th Best Franchise Deals in QSR’s history. Once again, we tapped our Franchise Council of experts to share their choices. These brands are in no particular order.
The 2024 Best Franchise Deals Council:
- Graham Chapman, CEO, ZorForum
- Jonathan Hill, cofounder, Morrow Hill
- Marcia Mead, president, M Squared Franchise Consulting
- Matt Martin, CEO, RocketBarn
- Michelle Rowan, president and COO, Franchise Business Review
- Stan Friedman, cofounder, CDO, ZorForum, LLC
- Tim Parmeter, founder and CEO, FranCoach
Methodology:
QSR magazine’s Best Franchise Deals for 2023 were selected from a nomination process that ran from mid-May to mid-June. Finalists were reviewed by the Franchise Council, which selected their top choices from shared information and FDD data. Their top choices comprise the final list. Brands cannot appear for back-to-back years, but can return after a year off. For the second year, we recognized rising franchisors that are on the outside looking in and recognized a Hall-of-Fame for concepts that have graced the Best Franchise Deals list several times.
Number of U.S. franchise units: 84
Number of U.S. total units: 429
Total systemwide sales: $559,688,000
Franchise average unit volume: Traditional: $1,215,336 (74 shops); Nontraditional: $3,415,846 (four shops)
Franchise fee: $40,000
Royalty: 6 percent
Renewal fee: 10-Year Term, 25 percent of then-current IFF ($10,000); 5-Year Term, 12.5 percent of then-current IFF ($5,000)
Marketing fee: Currently 3 percent. With 90 days’ notice, Potbelly may increase up to an additional 1 percent for a total of 4 percent. Total required marketing expenditures, including minimum local marketing spend of 1 percent will not exceed 5 percent of the shop’s gross sales.
Total start-up costs :$643,500–$1,159,000
The skinny:
Potbelly has over 425 locations nationwide with AUVs of $1.2M as of the 2023 fiscal year. The company attributes its success to its diverse menu, efficient restaurant designs, and strong franchisee support. The brand’s Franchise Growth Acceleration Initiative, launched in 2022, has spurred significant expansion, attracting franchisees to add multiple units. The leadership team, led by CEO Bob Wright, brings over 150 years of combined experience from top brands like Burger King and Wendy’s, offering franchisees invaluable industry knowledge. To stand out, the fast casual has developed flexible shop designs suitable for various markets, including drive-thru and digital-centric prototypes. These designs, along with a robust tech stack and the Potbelly Perks loyalty program, enhance customer experience and drive sales. The digital-centric prototype is 500-square-feet smaller than traditional locations, which helps with leasing and construction costs. The new design comes fully equipped with the Potbelly Digital Kitchen—a digitized backline for enhanced online ordering capabilities. The app-exclusive “Underground Menu” offers hidden items, further engaging customers. The menu features sandwiches and innovative limited-time offerings like the Chicken Cordon Bleu Sandwich and Cinnamon Churro Milkshake, ensuring strong performance across lunch and dinner. These offerings generate excitement and repeat business and help franchisees boost sales and refine their strategies.
Sizing up from the sidelines:
“Potbelly Sandwich Shop aims to be the go-to “neighborhood sandwich shop” in every community it serves. Its menu features toasty warm sandwiches, salads, soups, fresh-baked cookies, and hand-dipped milkshakes and smoothies, all made with simple ingredients.The company began in the mid-1970s when Peter Hastings converted a former antique shop in Chicago into the first Potbelly location. The original décor incorporated many items from the antique store, including a potbelly stove that inspired the shop’s name. In 1997, Bryant Keil purchased the restaurant and began expanding it into a chain. Potbelly primarily operates during lunch hours, with many locations featuring live music from local musicians. Founded in 1977 and franchising since 2009, Potbelly currently boasts a total of 443 locations, with plenty of upside growth potential.”
Number of U.S. franchise units: 51
Number of U.S. total units: 80
Total systemwide sales: $46,576,000
Franchise average unit volume: $696,600
Franchise fee: $30,000
Royalty: 5.5 percent
Renewal fee: $5,000
Marketing fee: 3 percent
Total start-up costs: $455,000–$766,500
Franchisee incentives: Veteran Discount 15 percent off IFF
The skinny:
Established in 1993 and franchising since 2004, Beans & Brews has expanded from its original Salt Lake City location, famous for its High-Altitude Roasting, to a network of 80 locations across four states. This growth is a testament to the achievements of its multi-unit owners and a strong expansion strategy aiming to open over 100 new locations within the next seven years.
Its unique high-altitude roasting process, carried out in the Salt Lake Mountain valley, ensures the coffee is roasted at the lowest possible temperature for the shortest amount of time, resulting in a smoother, more intense flavor with higher caffeine content. This dedication to quality extends beyond coffee to a diverse menu that includes teas, sodas, frozen drinks, and healthy food options such as avocado toast, paninis, Brekky Tacos, and burritos. Beans & Brews measures success not only by financial performance but also by creating a welcoming and enjoyable atmosphere for customers and providing a rewarding business opportunity for franchise owners. Through the Brew Good program, the company gives back to the communities it serves by donating to various local organizations, underscoring its commitment to making a positive impact. Choosing to franchise with Beans & Brews means investing in more than just a business; it means joining a family dedicated to delivering differentiated coffee and fostering a supportive, community-focused environment.
Sizing up from the sidelines:
“If you are looking for a brand with a loyal consumer following, look no further than Beans & Brews. From the high-quality specialty coffees to energy drinks and food options, Beans & Brews has something on the menu for every member of a busy family. Beyond a fun-loving brand, take a look under the hood of Beans & Brews to find a well-seasoned leadership team. The team’s franchise experience combined with hands-on experience is impressive and a key component in franchise owners’ success.”
“Beans & Brews stands out with its commitment to high-quality, sustainably sourced coffee and its welcoming, community-focused atmosphere. This unique blend appeals to a wide range of customers and fosters strong local loyalty. Their strategic real estate choices—targeting high-traffic areas and flexible store formats like drive-thrus—position them for continued growth. As coffee culture thrives, Beans & Brews is poised to expand further, leveraging their robust franchise support to ensure every new location upholds their brand’s excellence and community spirit.”
Number of U.S. franchise units: 491
Number of U.S. total units: 524
Total systemwide sales:$468,271,000
Franchise average unit volume: $883,300
Franchise fee: $25,000
Royalty: 5.5 percent of gross sales but not less than $360 per reporting period.
Renewal fee: $1,000
Marketing fee: 7 percent of gross sales but not less than $721 per reporting period.
Total start-up costs: $292,129–$567,248
Franchisee incentives:
- Hungry Howie’s offers a strong business model with significantly less investment per square foot than comparable brands and strong sales to investment ratios. Delivery is a core competency, so the brand is well positioned to take advantage of the seismic shift in demand for delivered food.
- All Hungry Howie’s franchisees are provided comprehensive training and support. The brand’s team of experienced operations consultants provide constant support for franchisee growth. Hungry Howie’s also offers thorough new franchisee in store and online training programs, as well as online training modules to help franchisees train their employees.
- There are also plenty of opportunities for both multi-unit and single unit operators. Multi-unit opportunities are available in many major markets and can allow franchisees to supplement their existing business by adding a proven concept to their portfolio. Hungry Howie’s can also provide support in selecting an optimal location for the franchise. Franchisees are granted an exclusive territory with a defined radius around their restaurant location, protecting them from direct competition with other Hungry Howie’s units. Franchisees also have the option to relocate their restaurant, subject to the franchisor’s approval. This allows franchisees to explore better business opportunities within their exclusive territory if needed.
- Prospective franchisees have the chance to be a part of a $46 billion industry. There is high ROI potential as a Hungry Howie’s franchisee, with many of our franchisees achieving millions in annual gross sales.
- Additionally, Hungry Howie’s has an incredible marketing team that provides strategic planning and execution. The team provides local store marketing initiatives to bond with residents in the area.
The skinny:
Hungry Howie’s, a veteran in the pizza industry with over 50 years of experience, stands out for its proven track record and adaptability. Known for originating Flavored Crust pizza, the chain offers unique pizza variations at no extra cost, including premium ingredients like 100 percent mozzarella cheese and freshly made dough. Its diverse menu features various crust options and a range of items like oven-baked subs, salads, and wings. As a family-owned business, Hungry Howie’s prioritizes a supportive and collaborative environment for its franchisees and fosters a sense of extended family. The leadership team maintains open communication with franchisees and ensures robust support and connection to the brand. Hungry Howie’s has thrived by adapting to economic changes, innovating products, and leveraging technology. In 2023 especially, the brand saw success with new menu items, marketing strategies, and tech advancements. Notably, the Secret Menu campaign for its 50th anniversary in August 2023 generated over $515,000 in sales. It continued into 2024 due to its popularity. The brand’s tech initiatives include a Pizza Party Planner website, a user-friendly mobile app, and the Howie Rewards program, which boasts over one million loyalty members. The app’s HowieTrack feature allows real-time order tracking. Additionally, the proprietary Howie’s Online Management Exchange (HOME) system offers franchisees performance tracking, store communication, and business reports.
Number of U.S. franchise units: 186
Number of U.S. total units: 270
Total systemwide sales: $352,467,768
Franchise average unit volume: $1,486,807
Franchise fee: $50,000
Royalty: 5 percent gross sales
Renewal fee: $5,000
Marketing fee: $10,000
Total start-up costs: $747,000–$994,500
Franchisee incentives: Chicken Salad Chick partners with third-party sources to offer financing options to those who qualify to cover expenses such as the franchise fee, startup costs, equipment, inventory, accounts receivable, and payroll. Chicken Salad Chick also provides a turnkey grand opening program with marketing and media planning for each restaurant, utilizing the $10,000 fee to support those efforts. Additionally, Chicken Salad Chick franchise owners enjoy work/life balance as all locations are closed on Sundays.
The skinny:
Uniquely positioned in the fast-casual sector as the only concept specializing in house-made chicken salad, Chicken Salad Chick offers three revenue streams: dine-in, takeout, and off-premises sales. The brand’s simple setup, which requires no vents or fryers, combined with assistance in site selection, construction, training, marketing, and ongoing consulting, makes it appealing to potential investors. Additionally, the brand provides franchisees with comprehensive support, including local and brand-wide marketing team assistance and community marketing training. This support enables franchise owners to participate in off-premise catering and on-site marketing events. Franchisees benefit from a proven business model and a healthy work/life balance, thanks to Sunday closures. The engaged franchise community at Chicken Salad Chick meets multiple times a year, offering invaluable support and guidance from peers also growing their businesses. The brand’s industry leadership has been recognized with numerous accolades. Additionally, the chain received best-in-class scores from Service Management Group for guest satisfaction in areas such as friendliness, taste of food, speed of service, accuracy, and overall satisfaction.
Sizing up from the sidelines:
“Chicken Salad Chick offers a unique franchise opportunity as a fast-casual restaurant, as none of its food is grilled or fried. Instead, they specialize in a variety of chicken salads, along with soups, sandwiches, and side dishes. Founded in 2008 by Stacy Brown in Auburn, Alabama, the brand has since moved to Atlanta, and grown rapidly due to its distinctive menu and inviting atmosphere.Franchisees benefit from a proven business model, comprehensive training programs, and ongoing support from an experienced management team. The franchise emphasizes community engagement and a welcoming environment, which has contributed to its strong customer loyalty.With over 200 locations across the United States, Chicken Salad Chick continues to expand, with franchise partners that are passionate about great food and excellent service. The initial investment ranges from $515,000 to $683,000, which includes the franchise fee, construction, equipment, and initial inventory. Franchisees can expect strong brand recognition, a dedicated customer base, and the potential for significant financial rewards.”
“Chicken Salad Chick has been enjoying strong growth for a good reason; they’ve created a simple proven business model that offers customers a quick yet healthy and enjoyable experience. They have efficient cost management strategies to help maintain profitability and they have a unique and positive work environment that attracts and retains employees in a challenging hiring market. If you like chicken, care about health, and love to create great experiences for others, this brand might just be a great investment for you… and now is a good time to hop on this train!”
“If metrics such as 1.7 million loyalty members and $1.49 million AUV don’t seize your attention, then consider the culture of Chicken Salad Chick. From humble beginnings to 275 locations, the leadership focuses on culture including a need for potential franchisees to jump in the kitchen and make chicken salad as part of their Discovery Day interview. The operations model is simple; however, leadership takes their time to ensure franchise owners understand the investment they are making with this franchise.”
Number of U.S. franchise units: 1,093
Number of U.S. total units: 1,152
Total systemwide sales: $722,000,000
Franchise average unit volume: $661,316
Franchise fee: $30,000 Unit 1 / $25,000 Units 2+
Royalty: 6 percent
Renewal fee: Half off the current IFF ($12,500 currently)
Marketing fee: 5 percent
Total start-up costs: Endcap/Inline: $320,600–$648,465; Freestanding: $649,400–$1,266,650
Franchisee incentives: Veterans and first responders receive a 20 percent discount on IFF per unit developed.
The skinny:
Smoothie King offers a compelling investment opportunity with its lower cost model and straightforward operations, ideal for passionate entrepreneurs entering the restaurant industry as franchisees. Operated by over 500 franchisees nationwide, Smoothie King follows a business model refined and perfected over 50 years. This proven approach has earned the brand consistent recognition as a top franchise opportunity in various publications and industry rankings. The chain celebrated a record-breaking 2023. Highlights of the year included an 11.5 percent increase in same-store sales and positive traffic growth.This year, the brand anticipates further expansion, including 100 new store openings. The company attributes its growth to development and market expansion, menu innovation, and a disruptive marketing approach. In 2023, Smoothie King added 189 new store commitments to its development pipeline, making Q4 its largest signing quarter since 2017, with 39 franchise agreements and 20 area development commitments. The new store commitments included agreements in 47 designated market areas (DMAs) across 29 states, introducing the brand to four new markets: Utah, Minnesota, Massachusetts, and New Hampshire. Expansion remained robust in the brand’s home market of Dallas-Fort Worth, resulting in 15 new units in 2023. Additionally, new agreements were signed in two terminals of the Dallas Fort Worth International Airport, marking the brand’s largest market for new deals that year.
Sizing up from the sidelines:
“We have worked with the Smoothie King team for eight years and they have received several awards based on feedback from the franchisees. In addition to the Overall Top Franchisee Satisfaction Award, they are a Top Food Franchise & a Top Franchise for Women. Franchisees rate the Innovation of the brand 23 percent higher than the quick-service benchmark, and the products & Services rated 13 percent above.”
“As an established brand with a robust operational framework, Smoothie King provides resilience in the face of market challenges like rising costs through efficient supply chain management and the ability to overcome industry labor shortages by attracting workers to a brand that they can connect with and feel good about. It benefits from continued rising consumer demand for health-conscious food options while also offering a quick and easy choice for busy and active lifestyles that many people live today. They have enhanced customer convenience and strengthened repeat business through effective technology rollouts for ordering, delivery and loyalty programs. Smoothie King has a heavy focus on efficiency and profitability while also putting a strong focus on marketing investment and corporate responsibility, giving it a strong one-two punch for ROI and growth potential.”
Number of U.S. franchise units: 1,169
Number of U.S. total units: 1,208
Total systemwide sales: $1,194,000,000
Franchise average unit volume: $975,493
Franchise fee: $20,000
Royalty: 6 percent
Renewal fee: $10,000
Marketing fee: Up to 5 percent
Total start-up costs: $343,245–$1,344,200
Franchisee incentives: Ranges from $25,000 to $100,000 cash per location for qualified franchisees.
The skinny:
Firehouse Subs is celebrating its 30th anniversary with significant expansion plans, including over 150 new restaurants in development and a strategy to double its footprint in the coming years. The brand is currently offering up to $100,000 in cash incentives to qualified new and existing franchisees. Over the past year, Firehouse Subs has tripled the size of its real estate and construction teams and made substantial progress in enhancing franchisee profitability. The Firehouse Public Safety Foundation’s fundraising efforts have earned the brand the top spot in supporting local communities for over a decade. The fast casual is also recognized for its quality food, offering hearty portions of flavorful meats and cheeses with heartfelt service. The brand is investing in innovative kitchen layouts, advanced equipment, digital-first ordering systems, and state-of-the-art technology for inventory management and training. Under the leadership of new CMO Dena vonWerssowetz, the brand has partnered with franchisees to select a new creative agency team, launching the most successful marketing initiatives in the company’s history. The support from parent company Restaurant Brands International has resulted in a franchisee profitability increase of over 30 percent year-over-year and an average unit volume of $1,342,585 for the top 25 percent of traditional units.
Sizing up from the sidelines:
“Firehouse Subs has achieved significant progress in its culture, growth, and performance. The company has fostered a strong, positive culture that emphasizes teamwork, innovation, and employee satisfaction. This cultural foundation has played a crucial role in driving their impressive growth and overall performance. The company has also diversified its product offerings, introducing new services that cater to a broader customer base. Additionally, strategic partnerships and acquisitions have further fueled their expansion, allowing Firehouse to enter new markets and strengthen its competitive position. By prioritizing a collaborative environment and continuously seeking ways to improve, Firehouse has positioned itself as a dynamic and successful organization.”
Number of U.S. franchise units: 355
Number of U.S. total units: 367
Total systemwide sales: $307,000,000
Franchise average unit volume: $902,517
Franchise fee: $40,000
Royalty: 5 percent
Renewal fee: 25 percent of our then-current initial franchise fee.
Marketing fee: 3 percent (1 percent Regional Co-Op; 2 percent local spend)
Total start-up costs: $496,400–$1,029,000
The skinny:
Shipley Do-Nuts, one of the nation’s largest doughnut brands, has a loyal following and a strong, proven business model, achieving 18–20 percent EBITDA profitability and $1.2 million average AUVs in the top 50 percent of shops. The brand has seen quick-service industry-leading same-store sales growth of over 26 percent in the past 24 months. With some of the industry’s lowest start-up investment costs—reduced by 23 percent over the past year to between $496,400 and $1,029,000—the brand offers an attractive opportunity for franchisees. The chain has an experienced development team that assists franchisees in progressing from site selection to operational status in under 12 months. The brand provides several store formats, including standalone shops with drive-thrus and inline options, to offer flexibility in a competitive real estate market. With opportunities for growth across a wide geographic territory, Shipley’s diverse and craveable product line—including its famous signature hot glazed donuts, a variety of filled, iced, and cake donuts, pastries, kolaches, hot coffee, and cold brew—continues to attract generations of loyal customers.
Sizing up from the sidelines:
“Shipley Do-Nuts has built a strong brand legacy with its freshly made doughnuts and pastries that have delighted customers for over 85 years. Known for their wide variety of flavors and classic recipes, Shipley creates a nostalgic yet vibrant experience that keeps customers coming back. Their dedication to quality and tradition, along with strong franchisee support, ensures Shipley Do-Nuts will continue to grow and capture new markets.”
Number of U.S. franchise units: 20
Number of U.S. total units: 48
Total systemwide sales: $119,507,332.23
Franchise average unit volume: $3,094,855
Franchise fee: $50,000 and $25,000 for each additional restaurant
Royalty: 6 percent
Renewal fee: 50 percent of the then current franchise fee (or $25,000)
Marketing fee: 4 percent (3 percent ad fund; 1 percent local)
Total start-up costs: $1,539,160–$4,818,991
Franchisee incentives: 5 percent royalty fees for first five years for early adopters (the first 50 restaurants systemwide that are developed and opened under our standard form development agreement).
The skinny:
Hawaiian Bros, an island-inspired plate lunch concept, offers a variety of chicken glazed with sweet, savory, or spicy sauces, slow-roasted pork, macaroni salad, steamed white rice or vegetables, and tropical Dole Soft Serve. From 2020 to 2023, the company has experienced significant growth due to its unique market positioning and attractive franchise opportunities. With a simple menu of only 84 SKUs, the brand keeps supply chain efficiency and a 30-second drive-thru service standard. This operational simplicity attracts multi-unit franchisees seeking higher sales and efficient operations compared to legacy quick-service brands. The expansion strategy targets medium to large-sized multi-unit franchisees with over 10 years of experience in local market operations, aligned with the brand’s ‘ohana culture and Aloha Spirit. Since March 2023, Hawaiian Bros has signed eight development agreements with multi-unit franchisees to open over 150 restaurants across more than 20 markets in nine states. The brand’s unique positioning between quick-service and fast-casual restaurants caters to various customer preferences through personal guides and self-service kiosks, ensuring fast and accurate service. With an average unit volume of $3 million for established restaurants, Hawaiian Bros offers a compelling franchise opportunity. Currently owning and franchising 55 restaurants in nine states, the brand is expanding into select midwestern, central, mountain, and southeast markets in 2024. Hawaiian Bros’ commitment to its values and the success of its franchisees has fueled its rapid nationwide expansion and positions the brand for continued growth.
Number of U.S. franchise units: 51
Number of U.S. total units: 51
Total systemwide sales: $1,024,602
Franchise average unit volume: $1,024,602
Franchise fee: $30,000 for first store; $15,000 each consecutive store
Royalty: 6 percent
Marketing fee: 1.25 percent
Total start-up costs: $634,500–$946,500
Franchisee incentives: We work with Vet Fran and offer a 20 percent discount on the first store’s franchise fee for those who are previous military.
The skinny:
Experiencing significant growth since 2017, the franchise expanded from 20 stores in early 2022 to 30 by 2023, reaching 50 stores at the start of 2024. It’s projected to hit 100 by the end of 2025. Currently, over 170 stores are either open or in development. Ellianos focuses on growing its presence in the Southeast to build strong brand loyalty. The brand is known for pioneering the double-sided drive-thru layout, enhancing customer convenience and service efficiency. Innovations like walk-up windows and a modular build design further highlight its commitment to efficiency. The chain blends Southern and traditional coffee cultures, offering high-quality ingredients and hospitality. The menu features signature Breakfast Bowls and celebrates Southern culinary traditions. Customer satisfaction is a priority, with 75 percent of stores boasting at least a 4.6-star rating. The franchise emphasizes community involvement, with all stores locally owned and operated. Technological advancements include a new mobile app launched in 2024 for ordering ahead. Ellianos provides comprehensive franchisee support and training, ensuring operational excellence. Financially, the franchise model is designed for profitability. Food accounts for over 20 percent of sales and non-coffee beverages over 15 percent.
Number of U.S. franchise units: 63
Number of U.S. total units: 65
Total systemwide sales: $122,683,049.76
Franchise average unit volume: $2,307,476
Franchise fee: $50,000 for single; $130,000 for three
Royalty: 5 percent
Renewal fee: 50 percent of then current initial franchise fee
Marketing fee: 2 percent
Total start-up costs: $631,150–$2,171,900
Franchisee incentives: 10 percent discount for veterans
The skinny:
Cheba Hut is a company driven by core values, prioritizing decisions that benefit both owners and crew members. With an average store size of 2,450 square feet and a full bar program, the brand’s business model is economically sound. The average ticket price is $20, and there is a balanced mix between digital and in-shop sales. The absence of flat tops and deep fryers, coupled with the requirement of only a type 2 hood, keeps investment costs reasonable and real estate options flexible. The fast casual has consistently seen positive same-store interaction counts, including in Q1 2024. The brand performs well in various markets, including urban, suburban, and college areas, with many of the highest-grossing stores located in conservative regions. The headquarters staff in Fort Collins, Colorado, is highly regarded, positioning Cheba Hut for growth and strong support.
Number of U.S. franchise units: 528
Number of U.S. total units: 813
Total systemwide sales: $1,781,138,964
Franchise average unit volume: $2,350,216 for 2023 (franchised-bone-in chicken menu) $3,237,714 for 2023 (Three company-operated locations with the boneless only chicken menu)
Franchise fee: $35,000
Royalty: 4 percent of total monthly gross sales
Renewal fee: 50 percent of the franchise fee in effect at the time of renewal
Marketing fee:
- Local marketing expenditure: 3 percent of total monthly gross sales less amounts spent on cooperative advertising
- Local marketing—Advertising Technology Vendors: currently, $125 per restaurant
- Cooperative advertising: typically 2 percent of gross sales
Total start-up costs: $2,600,320–$3,779,700 for traditional, freestanding restaurants (does not include real estate acquisition or leasehold costs.); $720,220-$1,817,200 for express restaurants
Franchisee incentives:
- Veteran, Women and Minority Franchise Incentive Programs include 50 percent savings on Bojangles franchise fee for the first two qualifying restaurants and reduced royalty fee for the first three years as a Bojangles franchisee.
- Equipment Reimbursement Incentive: Sign a development agreement for (three) units, receive $300,000 rebate upon opening of units No. 1 and No. 2 = $600,000 total! Sign a development agreement for (five) or more units, receive a $300,000 rebate upon opening of units No. 1, No. 2 and No. 5 = $900K total!
The skinny:
Bojangles is recognized thanks to its proven history since 1977 and strong commitment to franchisee success. The chain has an AUV of $2.35 million, with breakfast sales making up nearly 37 percent of revenue, indicating strong performance and growth potential. The optimized all-boneless menu platform further enhances performance, achieving an impressive AUV of $3.23 million. The concept offers six flexible prototype options to meet diverse market needs. Additionally, with nearly 35 percent of its 813 restaurants company-owned, Bojangles underscores its dedication to the success of both the brand and its franchisees. In 2023, Bojangles achieved significant development success by adding 270 units to its growth pipeline and opening 40 new restaurants, including 10 in new markets. The brand’s expansion strategy includes an updated restaurant design, a new staffing model, and a streamlined boneless chicken menu across three dayparts. CEO Jose Armario emphasized the importance of franchisees in this growth and noted strong reinvestment and new, experienced franchisees joining the brand. The expansion includes the Genesis building prototype with digital menu boards, dual drive-thru lanes, and an ergonomic design aimed at simplifying operations and enhancing the guest experience.
Number of U.S. franchise units: 47
Number of U.S. total units: 73
Total systemwide sales: $111,478,836.17
Franchise average unit volume: $1,527,107.34
Franchise fee: $30,000
Royalty: 5 percent
Renewal fee: $0
Marketing fee: Up to 3 percent of gross revenue, currently 2 percent
Total start-up costs: $680,500–$1,387,500
Franchisee incentives: No renewal fee; step-by-step support from day one; dedicated franchise business consultant; support through Burritos With Benefits app; national marketing support; grand opening support.
The skinny:
Pancheros attributes its success to a simple approach: using simple ingredients, a straightforward menu, easy cooking techniques, and a streamlined business model. This simplicity results in fresh, delicious food, highlighted by its unique burritos, mixed evenly with Bob The Tool and wrapped in fresh-pressed tortillas. Part of the growing Mexican fast-casual industry, Pancheros has a proven business model developed over 30 years, expanding from the Midwest to over 70 locations nationwide with plans for further growth. The brand offers comprehensive training and ongoing support, including a dedicated franchise business consultant who provides continuous mentorship and assistance. New franchisees benefit from the Burritos with Benefits loyalty program and a user-friendly mobile app, which enables guests to order ahead, get delivery, earn points, and access exclusive promotions. Pancheros also provides national marketing support to help connect with customers and drive business. Pancheros seeks franchise partners who share its values and passion for food in a welcoming environment and prioritize customer service.
Number of U.S. franchise units: 959
Number of U.S. total units: 989
Total systemwide sales: $286,475,604
Franchise average unit volume: $720,264
Franchise fee: $30,500 for a full bakery; $8,000 for an express bakery; $5,500 for a concession bakery; $66,000 for an Auntie Anne’s co-branded bakery ($30,500 of which will be paid to Cinnabon); $8,000 for express bakery; and $61,000 for a Carvel co-branded ($30,500 of which will be paid to Cinnabon).
Royalty: 6 percent of net sales for all bakeries, except: then-current product price per case for express bakeries in a Schlotzsky’s. Royalties on net sales attributable to the co-branded franchisor may vary.
Renewal fee: 20 percent of the then-current initial franchise fee for the type of bakery you will operate.
Marketing fee: Currently, 2.5 percent of net sales for bakeries in other locations. Currently 3 percent of net sales for bakeries in streetside locations and for Swirl bakeries in any location. Advertising contributions on net sales attributable to the co-branded franchisor may vary.
Total start-up costs: $254,750–$674,400 (full bakery in a traditional location)
The skinny:
In the quick-service industry, Cinnabon distinguishes itself from competitors with its signature cinnamon rolls. The franchise offers a robust business model backed by strong consumer brand awareness (over 90 percent) and comprehensive corporate support. Established in 1985, Cinnabon has expanded to 981 locations in the U.S. and 952 internationally, growing its presence in malls, airports, travel centers, and streetside locations. Many of these are co-branded with GoTo Foods sister brands, and all 300-plus Schlotzsky’s locations feature a Cinnabon Express Bakery, further increasing its domestic footprint. Cinnabon prioritizes innovation and consumer insights, regularly enhancing its menu with new snacks and beverages to attract and retain customers. Popular additions include Cookie BonBites, Chillattas, and Center of the Roll. The brand has also expanded through GoTo Foods’ licensing business, offering over 100 Cinnabon SKUs in mass-market retailers like Walmart, Kroger, and Target. This focus on innovation enables franchisees to cater to a diverse consumer base. Cinnabon stands out as a winning franchise for entrepreneurs seeking to expand their portfolio, thanks to its irresistible products, desirable partnerships, strong unit-level economics, effective marketing, creative menu offerings, and efficient operations.
Number of U.S. franchise units: 558
Number of U.S. total units: 747
Total systemwide sales: $346,480,000
Franchise average unit volume: $1.6 million
Franchise fee: $30,0000
Royalty: 5 percent of gross sales
Renewal fee: Greater of 15 percent of the then-current franchise fee or $5,000
Marketing fee: Currently two and one-quarter percent (2.25 percent) of gross sales for franchisees and one and three- quarters percent (1.75 percent) of gross sales for licensees.
Total start-up costs: $489,200–$1,307,000
Franchisee incentive: $100,000 cash incentive
The skinny:
QDOBA stands out as a premier franchise opportunity for several reasons. The brand has strong recognition, consistently ranking in top franchise lists like Entrepreneur Franchise 500 and USA Today’s Best Fast-Casual Restaurants, attracting seasoned franchisees and ensuring steady business growth. The menu, known for its freshly prepped and grilled-in-house ingredients, appeals to a wide customer base with fresh, customizable options. This focus on quality, combined with a diverse menu, helps maintain customer interest and satisfaction. Financially, the chain is attractive with an impressive top quartile AUV of over $2.3 million. This high revenue potential is supported by multiple revenue streams and strong performance across various dayparts, enhancing overall profitability for franchisees. The brand offers flexible buildout options and accommodates spaces from 500 to 2,500 square feet, allowing franchisees to tailor their investment to different market conditions and locations. This adaptability can lower initial costs, speed up the building process, and make it easier to start generating revenue. QDOBA also provides robust franchisee support and leverages over 25 years of industry experience.
Number of U.S. franchise units: 60
Number of U.S. total units: 67
Total systemwide sales: NA
Franchise average unit volume: $910,124
Franchise fee: $35,000
Royalty: 6 percent
Renewal fee: $12,500
Marketing fee: 1.5 percent
Total start-up costs: $308,455– $602,878
Franchisee incentive: Fees are reduced with a multi-unit commitment.
The skinny:
Pokeworks is the leading and fastest-growing fast-casual poke brand globally and has some of the highest store counts and AUVs in the category. As the brand continues its franchise expansion, it seeks franchisees who align with its commitment to guests and core values: Spreading Aloha, Positivity, Innovation, Attention to Detail, Sustainability, and Integrity. With stores achieving $2.2 million in sales systemwide, Pokeworks presents a unique and attractive opportunity for franchisees aiming to introduce poke to new communities. Over the years, the fast casual has streamlined internal systems and operations to ensure a seamless experience for franchisees. This includes multiple revenue streams through catering options, a modern technology stack featuring a user-friendly app and online ordering, loyalty programs, advanced digital customer marketing, acquisition strategies, targeted local marketing capabilities, and proven success in social media and digital platforms. The total investment for a Pokeworks location, including the franchise fee, starts at a low $308,000, making it an accessible opportunity for potential franchisees.
Number of U.S. total franchised units: 152
Number of U.S. total units: 207
Total systemwide sales: $287,709,839
Franchise average unit volume: $1,436,474
Franchise fee: $50,000
Royalty: 5 percent
Renewal fee: 50 percent of then-current initial franchise fee
Marketing fee: 4 percent
Total start-up costs: $472,500–$2,399,500
The skinny:
Fazoli’s continued its growth over the past year, expanding into several markets, including two new units in Tampa, as well as openings in Mesa, Arizona; Little Rock, Arkansas; and Orlando, Florida. The chain also secured deals to enter new territories, such as the chain’s first international agreement in Canada with a veteran franchisee of its sister brand, Fatburger. This deal promises 25 units over the next decade, marking the beginning of global expansion for the brand. As the country’s largest fast-casual Italian brand, Fazoli’s has remained a leader in providing value amid inflationary challenges. Recently, the brand has focused on value-driven indulgent limited-time offers (LTOs), such as giant Stuffed Shells with premium toppings like shrimp. Despite these economic pressures, Fazoli’s remains dedicated to cooked-to-order experiences and upscale service approaches, serving food on real plateware with real flatware, grating Parmesan tableside, and delivering fresh unlimited breadsticks directly to guests’ tables.
These chains have never appeared on Best Franchise Deals, but are carrying plenty of momentum into the future.
Naf Naf Grill
Number of U.S. franchise units: 19
Number of U.S. total units: 40
Franchise average unit volume: $850,000* (*Newly franchisee locations opened for 18 months)
Smalls Sliders
Number of U.S. franchise units: 12
Number of U.S. total units: 14
Franchise average unit volume: $2.1 million
Wing Snob
Number of U.S. franchise units: 49
Number of U.S. total units: 50
Franchise average unit volume: $951,000
District Taco
Number of U.S. franchise units: Four currently open and 70 more in development
Number of U.S. total units: 17
Franchise average unit volume: $2.5 million (top third); $1.93 million (total system)
Angry Chickz
Number of U.S. franchise units: 1
Number of U.S. total units: 25
Franchise average unit volume: $1,840,708.79
Wing It On!
Number of U.S. franchise units: 9
Number of U.S. total units: 11
Franchise average unit volume: $1,200,000
Mason’s Lobster Franchising
Number of U.S. franchise units: 27
Number of U.S. total units: 26
Franchise average unit volume: $850,000
Sip Fresh
Number of U.S. franchise units: 1
Number of U.S. total units: 4
Franchise average unit volume: $700,000
Aroma Joe’s
Number of U.S. franchise units: 115
Number of U.S. total units: 115
Franchise average unit volume: $965,410
These brands are officially retired from Best Franchise Deals, but will be highlighted in future editions. As chains reach four appearances, they will be added to the list.
Wingstop—2011, 2014, 2017, 2019
McAlister’s—2014, 2015, 2016, 2022
Newk’s Eatery—2012, 2015, 2018, 2019
Tropical Smoothie Cafe—2015, 2016, 2020, 2021
Jersey Mike’s—2013, 2019, 2021, 2023
Penn Station—2013, 2016, 2017, 2023
Freddy’s—2012, 2013, 2019, 2023
Scooter’s Coffee—2019, 2020, 2021, 2023
