Social Media

Social Media

industry headlines

Subway's Tuna Sandwich Promotes Sustainable Message

2017-01-17 Subway became the 40th member of an international nonprofit dedicated to developing and supporting sustainable tuna fisheries and supply chains.

KFC Harnesses the Power of Snapchat

2016-12-20 This Thanksgiving, KFC tapped Snapchat celebrity Michael Platco for the role of Colonel Sanders in the Macy’s Thanksgiving Day Parade.

Dickey’s Announces Social Media Contest for Holidays

2016-12-07 Dickey’s Barbecue Pit is celebrating the holidays with a Big Yellow Cup social media contest.

Jack in the Box Returns to Virtual Reality

2016-11-18 Last July, Jack in the Box says it became the first quick-service restaurant chain to use virtual reality when it launched Jack’s Brewhouse Bacon Burg...

To Climb the Foodservice Ladder, Find a Counterpart

2016-09-16 Renae Scott has climbed the corporate ladder, serving as CMO of San Francisco–based Togo’s Eateries for the past seven years.

KFC Launches "Colonelized" Snapchat Lens

2016-08-29 Because the only skin that should be extra crispy this summer is on your fried chicken, earlier this week Kentucky Fried Chicken announced an exclusiv...

Long John Silver's Launches Multi-Platform Campaign

2016-08-17 Long John Silver’s this week debuted a new campaign designed to broaden the brand’s conversation with current and future customers using a variety of ...

Facebook Remains Best Marketing Channel—For Now

2016-08-09 If Pokémon Go has taught marketers anything, it’s that a new platform capable of explosive growth is always around the corner.

Freshii Selects OneMethod for Global Brand Strategy

2016-07-20 Freshii, a leading health-casual restaurant franchise, has selected OneMethod as its first digital and social agency of record.

Just Salad Invites Pokemon Hunters to Its Stores

2016-07-13 Just Salad, the New York City–based salad brand, is using the new augmented reality app “Pokémon Go” to lure its customers into its Manhattan location...

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