And so far, these strategies have worked, generating a consistent 200-percent increase in online order traffic, which Moore notes was even higher at the peak of COVID-19 lockdowns. While sales growth in this business climate is a boon, managing this increase in off-premises orders would be difficult were it not for the help Moore says his team has gotten from Revel’s order management software, which gives brands flexibility in how they receive orders.
“We want to help restaurants create a native branded experience that creates loyalty through the look and feel of the platform or reward systems that are very easy for customers to use,” Harris says. “But we also want to complement this white label solution with seamless delivery management, which is a logistical service facilitated through our software that helps operators manage orders from both owned platforms and third-party aggregators.”
Most importantly, Moore says, the level of support Maple Street has received from the Revel team has not only helped the brand with near daily changes to their online ordering platform, but they are also easily reachable for support anytime the Maple Street team has questions. Even after working with the Revel team for several years, Moore says he’s received the same consistent level of service throughout their business relationship.
“Once, I flew out to a conference in Phoenix to discuss with the CEO an issue I was having, expecting him to tell me he’d find someone who could help,” Moore says. “Two weeks later, Greg Dukat, the CEO of Revel, flew to Jacksonville to meet with my leadership team to hear all the things we were looking for and to figure out how Revel could support us. From then on, the Revel team really won me over. And now that the industry is struggling, that’s the kind of partnership you need more than ever.”
To learn more about how Revel can help you manage your online ordering platform, visit the company’s website.
By Peggy Carouthers