Marnie Feinour is the president of The Bottom Line, a well-established public accounting firm that provides accounting and tax services for various franchise brands nationwide.
The Bottom Line went from exclusively serving Domino’s Pizza franchises in 2001 to now supporting over 850 Domino’s Pizza locations, more than 720 Jersey Mike’s Subs outlets, and various other franchise brands.
Here’s how Feinour and team grew The Bottom Line into a dynamic and brand-diverse firm—and how it leverages Restaurant365 to help franchisees grow and automate their accounting functions.
Q. What sets The Bottom Line apart from other accounting firms in the industry?
Feinour: We seek to provide our clients service based on being their trusted advisor and business partner. We want to learn about their operations. We want to learn about the challenges they face. The more we know about that, the better we can help them. Then, we can provide flexible, customized management tools and financial guidance.
We provide different types of services for various clients. But at the end of the day, we look at the client’s unique environment and try to meet their specialized needs. Our mission is to provide customized, exceptional accounting and tax services, and we are very successful at it.
Q: How has The Bottom Line found success with Restaurant365?
Feinour: We love what Restaurant365 brings to the table. They help us harness technology and work with other brands. We integrate with their point-of-sale system, and the manual process goes away. It is much more efficient. We believe the partnership with them is the way to move forward.
Additionally, the fact that it takes the time difference out of the equation is huge. Our clients are not local, and the Restaurant365 cloud solution allows them to sign in and see what’s happening no matter where they are.
How do franchisees benefit from Restaurant365?
Feinour: Our client base can access their financial data more efficiently. They can get weekly financial guidance, and the key performance indicators pulled out of the system will allow them to jump on top of things that don’t look right much quicker. In quick-service restaurants, that is very critical.
What does the future look like for The Bottom Line?
Feinour: We’re always stepping ahead and preparing for the next move. That is why we are excited about our relationship with Restaurant365 because we can see it working for us across all our brands.
We’re making a big push this year to convert all of our brands to harness the technology of Restaurant365. It will double our efficiency. If it took us 10 hours to do something, we envision it will take us less than five.
We don’t have to do any of that manual work with Restaurant365. The system’s flexible integration service makes a massive difference in our world.
We’re geared for the future and looking forward to growing our relationship with Restaurant365 and many other quick-service franchises.
Schedule a 1:1 custom demo of Restaurant365 today to see how you can speed up your accounting processes.