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The Real Connection
Brands invest in complex metrics to establish the real value of their social media channels.
Raising Funds and Friends
A Moe’s franchisee offers his tips on building a loyal customer base through monthly fundraisers.
The Art of Food Photography
A look at how quick-serve operators use images to help grow their business.
Brands tackle quality perception with honest advertising.
The Way to a Good Slogan
Burger King’s new tagline positions brand to reach more Millennial consumers.
The Loyalty Advantage
Successful rewards programs offer quick serves an opportunity to collect consumer data.
New Kind of Community Service
New England–area McDonald’s franchisees give out free breakfast for new campaign.
All’s Fair in Summer Foodservice
Innovative foods and quirky marketing tactics help brands secure big business at fairs and festivals.
Build the Buzz
National TV spots spark consumer excitement in new markets.
A Global Game-Changer
International sports sponsorships could be the ticket to building a global brand presence.
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In the Store
START TO FINISH: WHAT INSPIRES EXECS
Food & Beverage
Ingredients & Dayparts
Marc Halperin: Resident F&B Expert
Find a Supplier
10 Starbucks Innovations to Watch For, Including a New App
Dickey’s Announces Social Media Contest for Holidays
Potbelly Sandwich Shop Opens Second Knoxville Location
Arby’s Reopens 'Restaurant #1A' in Ohio
Captain D’s Furthers Expansion into Florida
Rex’s Chicken Could be Opening 500 New Locations
Report: Fast Casual Owns the Mobile Space
Domino's Opens its First Store in Sweden
Industry Vet Paul Macaluso Named President of McAlister's
Krispy Kreme Selling Dozen Doughnuts for $4.99 Next Week