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2016: A Year in Review
As the year comes to a close, we take a look back at the biggest changes in limited service.
The Real Connection
Brands invest in complex metrics to establish the real value of their social media channels.
Raising Funds and Friends
A Moe’s franchisee offers his tips on building a loyal customer base through monthly fundraisers.
The Art of Food Photography
A look at how quick-serve operators use images to help grow their business.
Brands tackle quality perception with honest advertising.
The Way to a Good Slogan
Burger King’s new tagline positions brand to reach more Millennial consumers.
The Loyalty Advantage
Successful rewards programs offer quick serves an opportunity to collect consumer data.
New Kind of Community Service
New England–area McDonald’s franchisees give out free breakfast for new campaign.
All’s Fair in Summer Foodservice
Innovative foods and quirky marketing tactics help brands secure big business at fairs and festivals.
Build the Buzz
National TV spots spark consumer excitement in new markets.
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Papa Murphy’s Launches First National Advertising Campaign
Wahlburgers Headed to Asia in Major Expansion
Burger 21 Introduces Steakhouse Burger
Marietta’s 'Big Chicken' KFC Getting a Makeover
Au Bon Pain Unveils Hearty Winter Menu
Chipotle Tabs New Advertising Agency
New Orleans' Dat Dog Announces Expansion Plans
Philly’s Best Celebrating with $5 Cheesesteaks
Moe’s Original Bar B Que Celebrates 15 Years in Business
Dickey’s Offering BOGO Pound of Meat on Saturday