Schlotzsky's

Quick service chains apply for trademark names to secure competitive advantage.
April 2014

Trademarked dishes give brands valuable name recognition.

New offerings include Hickory Ham & Gouda; Turkey & Cranberry; and Turkey, Bacon & Swiss.
Quick serves at Denver International Airport to give coupons to recycling citizens.
Company to use Synq Solutions for local-store and other marketing efforts.
Three Angus menu items are back by popular demand at Schlotzsky's.
The three new menu items will run until August 30.
The Austin 5K will take place Sunday, May 3.
For the second year in a row, the public will decide which "bun" runners will wear in Austin's longest-running 5K.
Schlotzsky's Deli hosts t-shirt design contest for annual 5K race the Bun Run.
The brand has managed to find its footing and cast its gaze toward the Middle East for expansion opportunities.
The new chicken line will feature: the Chicken Bacon Smokecheesy Sandwich, the Chicken Cordon Bleu Sandwich, and the Fiesta Chicken Sandwich.
Schlotzsky’s is serving two new products with ranch dressing at participating locations.
Retail veteran to lead 36-year-old sandwich chain.
The grand prize 'big check' presentation to be held at Gastonia, North Carolina store November 29.
The company says its reorganization will ensure franchisees receive the most effective and efficient resources possible.
The sale has a targeted closing date of December 31, and Bobby Cox Companies will operate the Schlotzsky's franchise system as a privately owned company.
"We hope to soon have a strong financial owner that will enable us to grow again, provide jobs for our employees, and better serve our franchisees -- essentially, to have a new lease on life," said Sam Coats, president and CEO.
After receiving inquiries from more than 50 parties, Schlotzsky's confirmed that a process is underway that could result in financial restructuring and new ownership for the company.
Schlotzsky's common stock has been delisted from the Nasdaq effective at the opening of business this morning.
Schlotzsky's today filed for voluntary Chapter 11 protection in U.S. Bankruptcy Court in San Antonio, Texas.
In a special meeting Thursday morning, the board of directors of Schlotzsky's removed the senior management of the company and elected a new interim chief executive officer.