Mason’s Famous Lobster Rolls, the fast-casual franchise known for authentic New England-style lobster rolls made with wild caught Maine lobster, opened its 28th location on November 18 in historic downtown Fernandina Beach on Amelia Island, Florida. This newest location marks the company’s sixth Florida location and 28th U.S. location. Lobster rolls have grown in popularity […]

Mason’s Famous Lobster Rolls, America’s favorite fast-casual franchise for its genuine Maine lobster experience and the largest brick-and-mortar chain in the U.S. with the widest variety of rolls, opened its 27th independently owned and operated U.S. location in Bradenton, Florida on August 1, 2023. This newest location is the company’s fifth Florida location, with several […]

MGH, a full-service marketing communications agency, announced that it has been selected by Mason’s Famous Lobster Rolls, a fast-casual restaurant chain specializing in wild-caught, sustainable Maine lobster rolls, to lead the company’s marketing efforts. The agency will handle research, brand positioning, creative services and social media marketing. Since opening its first store in Annapolis, Md., […]

The weather won’t be the only thing heating up on Rehoboth Beach this spring—lobster rolls are the hottest food trend out there right now and no one does them better than Mason’s Famous Lobster Rolls. The unique, fast-casual restaurant concept is opening its second location this month at 67 Rehoboth Avenue in Rehoboth Beach, Delaware—the […]

Annapolis, Maryland–based Mason’s Famous Lobster Rolls announced it is now offering franchises to entrepreneurs in major metro markets in eastern and Midwest states. Founder Dan Beck, a seasoned restaurateur and seafood expert, designed the fast casual with a business model that requires only a small footprint and a modest investment. The lobster industry has grown […]