Chain: 4 Rivers Smokehouse

Tipping the scale at 800 employees, and following the opening of  the brand’s 23rd Florida location, 4R Restaurant Group names four new members to their leadership team – Jim Bruce as Chief Financial Officer (CFO); Joel Chick as Restaurant Division President; Jim Lewis as Signature Products Division President; and Monique Waldrop as Chief Marketing Officer (CMO). The hires […]

From the award-winning BBQ restaurant chain comes a new campaign: Peace, Love, 4 The Greater Good. The campaign was conceived by the 4R Restaurant Group team to deepen the connection with their community and guests. An homage to 4 Rivers’ humble beginnings, the campaign reflects the compassion of the restaurant’s heritage. The smokehouse restaurant concept […]