Noodles & Co. Plans Brand Repositioning; Hires Agency
Fast-casual restaurant chain Noodles & Company will introduce a brand repositioning, as “Your World Kitchen,” and has selected advertising agency TDA_Boulder to develop and execute it, via out-of-home, radio, digital, print, and in-store advertising and social media marketing. The client’s previous agency had been Carmichael Lynch, Minneapolis. There was no review. Selection was managed by Noodles & Company […]