Chain: Wing Zone

Finding Flavors, Bracket Style

Crowdsourcing flavors and launching new items based on a popular vote might seem a tricky venture, but in some cases the reward is worth the risk. Wing Zone is a proponent of these less conventional methods. In 2013, the brand launched a Flavor Face-Off, which solicited submissions from its fan base. Some of the flavors […]

Wing Zone Gets Creative to Soften Blow of Climbing Costs

Skyrocketing demand has caused chicken-wing prices to rise 60 percent within the last few months, forcing brands like Wing Zone to get creative in keeping up profitability. “I think that the demand has increased with more wing places opening up and the product gaining popularity,” says Wing Zone’s founder and CEO, Matt Friedman. “No one […]

Pizza and Wings Galore: Brands Prep for Super Bowl

Four million pizzas. More than 1.2 billion wings. A whopping 325.5 million gallons of beer. These are just a few of the staggering statistics predicted for U.S. consumption this Super Bowl Sunday. And quick serves—especially wings and pizza joints, which carry two Super Bowl must-haves—are prepping for the storm. “We do a lot of work […]

Wing Zone Wants Women to Take a Skinny Dipper

With many diners across the country still trying to make good on their New Year’s resolutions to stick to a healthier diet, Wing Zone is trying to cash in on their hard-fought efforts. Its newest chicken product, Skinny Dippers—unbreaded, 100 percent white chicken breast that’s fried and flavored-fused in one of the brand’s 17 flavors—plays […]