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Bird is the Word
Long an American staple, fried chicken today is getting more creative.
The Real Connection
Brands invest in complex metrics to establish the real value of their social media channels.
Operators roll out more nutritious breads to appeal to health-conscious consumers.
Sign of the Times
Wendy’s brand revamp serves as an industry case study for how traditional quick serves must embrace change.
Wendy’s Lends Its Voice to Adoption
Brand spotlights its longstanding work with adoption and foster care.
Courting Calorie Counters
Making it easier for customers to watch their weight can be smart business.
A New Face for Quick Service
The rapidly growing Hispanic population is causing a major shakeup in the limited-service business.
The Big Cheese
A bevy of cheese varieties livens up sandwich options.
Value Isn’t Cheap
Study shows customers care more about value than price.
Small Portions a Big Idea
Little servings give diners an opportunity to control health, value, and variety.
For Wendy's, It's a Whole New World
The Wendy’s of tomorrow isn’t your parents’ fast-food joint.
Wendy's Unveils New Bacon Portabella Melt Cheeseburger
Just in time for cooler temps, Wendy's new Bacon Portabella Melt cheeseburger has what it takes to make you melt.
Wendy's Operator Finds Back-Office Help in RTIconnect
Mike Allen is a believer in the “value menu," and not just on his restaurant menuboards.
Starbucks Holds $87.4M in Impact Media Value
Starbucks is the top quick-service restaurant brand with $87.4 million of Impact Media Value according to General Sentiment’s Q2 2012 QSR MediaMatch r...
Wendy's Sees 25% Sales Increases at Prototype Units
In January, Wendy’s CEO Emil J.
Strawberry Workshop Sparks Chefs' Creativity
To help inspire better-for-you menu options in chain restaurants, the California Strawberry Commission last week hosted a Culinary Workshop for select...
Wendy’s CMO Elected to Dave Thomas Foundation Board
The Dave Thomas Foundation for Adoption proudly announces the election of Craig Bahner to its board of trustees.
52-Unit Wendy's Franchisee Taps RTI as Back Office Technology Provider
Patterson & Associates, a Louisville, Kentucky-based Wendy's franchisee, has tapped Restaurant Technology, Inc.
Church’s Chicken Hires EVP, Chief Marketing Officer
Jim Hyatt, president and chief executive officer of Church’s Chicken, announced today that Robert Crews will serve as the executive vice president, ch...
Subway Leads Industry in Familiarity, Product Quality
When it comes to familiarity, product quality, and intent to purchase, consumers rank Subway higher than any other quick-service brand, according to a...
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