industry headlines

McDonald's Addresses Global Deforestation

2015-04-22 McDonald’s announced a global commitment on deforestation across the company’s expansive global supply chain.

'French Fry Box' McDonald's to be Rebuilt

2015-04-20 One of Orlando’s world-famous tourist destinations announced a major development to the corner of International Drive and Sand Lake Road.

McDonald's Enhances Benefits, Wages at Corporate Units

2015-04-01 McDonald’s USA today announced enhanced benefits for employees at its company-owned restaurants, including a wage increase and paid time-off for full ...

McDonald's Sales Decreased 1.7 Percent in February

2015-03-09 McDonald's Corporation announced that global comparable sales decreased 1.7 percent in February. Performance by segment was as follows: U.S.

McDonald's USA Announces Antibiotic-Free Chicken

2015-03-04 McDonald’s USA announced new menu sourcing initiatives including only sourcing chicken raised without antibiotics that are important to human medicine...

Drink Brand Satisfaction Ratings Released

2015-02-17 Coke, Diet Coke, Dunkin’, and Starbucks all found engagement leadership positions in a challenging environment where consumer expectations have increa...

McDonald's Gives Away 1 Million Free Cokes

2015-02-11 McDonald’s in Brazil is giving away 1 million free Cokes. All customers need to do is tweet.

McDonald's 'Pay with Lovin'" Extends to Pittsburgh

2015-02-10 McDonald's restaurants across western Pennsylvania have been randomly accepting a new form of currency: Lovin'.  As part of the Pay with Lovin' campai...

McDonald’s Case Study Sees Successful Mobile Strategy

2015-02-09 There are three simple ways brick-and-mortar establishments can increase their mobile redemptions as much as 500 to 800 percent according to a new blo...

McDonald’s in Latin America Add Cheese to Fries

2015-02-03 For the first time, McDonald’s customers in Latin America can shake some cheddar flavor onto their fries in honor of Penguins of Madagascar, the anima...