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Loyalty on the Go
Loyalty programs make the big move into smartphone ubiquity.
Subway Stands to Win the Innovation Game
More quick serves are expanding their menus, but Subway’s new premium ingredients could bring in the most customers.
2015’s Biggest Brand Stories
Six news-makers that helped define the year in limited-service restaurants.
Waffles find a place on the menu beyond breakfast.
Start to Finish: Brian Niccol
CEO, Taco Bell
The Delivery Debate
Delivery services are springing up around the country, giving operators a new sales channel—if it’s right for their brand.
The Real Connection
Brands invest in complex metrics to establish the real value of their social media channels.
Supersize Me Not
Included in Pizza Hut’s recent brand reboot was a Skinny Slice pizza, which uses a thinner crust.
2014’s Top Brand Stories
The top players from a busy year in quick-service news.
A look at how quick-service brands can adapt signature menu items to the retail space.
Taco Bell, Mark Wahlberg Help Teens Stay in School
The Taco Bell Foundation for Teens announced its "Graduate To Go" fundraiser will be held April 7-21 at participating Taco Bell restaurants nationwide...
Taco Bell Franchisee Spills Success Secret
Rodney Walker, franchisee of 41 Taco Bell and KFC restaurants is spilling the secret of what helps him run successful restaurants.
Sponsorship Could Be Solution to Crowded Ad Market
Jimmy John’s and NASCAR. McDonald’s and the Olympics. Taco Bell and Major League Baseball. Papa John’s and the National Football League.
Pacific Shrimp Crashes Taco Bell Menu for Limited Time
It’s no longer just about who you know—but knowing where to go.
Taco Bell’s Meaty Issues Might Be Hurting Other Brands
A new report shows that Taco Bell’s fight against a potential lawsuit claiming its beef is only 35 percent real beef might not just be hurting the bra...
Taco Bell Is Talking
The Taco Bell employees, restaurant managers, and franchisees who serve more than 36.8 million customers each week across the country are coming toget...
“Like” Taco Bell, Get a Free Taco
Taco Bell launched the world’s largest free taco offer on Facebook by offering each of its fans with a free Crunchy Seasoned Beef Taco.
Some 100 Bands to Get Their Beat Fed by Taco Bell
Lineup announced for chain's Feed the Beat program, which provides bands with $500 in Taco Bell Bucks while on tour and influential exposure.
Taco Bell Will Once Again Feed the Beat for Musicians
Feed the Beat program, which helps feed and sponsor up-and-coming bands, enters its fifth year.
Mexican-Style Street Taco Rolls Out at Taco Bell
Cantina Tacos include a grilled tortilla, onion and cilantro blend, lime wedge, and the choice of chicken, carne asada steak, or carnitas shredded pork.
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