Chain: Back Yard Burgers
Back Yard Burgers Teams Up with No Kid Hungry in May
Back Yard Burgers is joining forces with No Kid Hungry to celebrate National Burger Month this May. The brand and its 57 locations across the country have committed to raise $50,000 for No Kid Hungry during the months of April and May as part of its yearlong goal of raising $100,000. “National Burger Month is […]
Lent Specialties Evolve Beyond the Fish Stick
For a number of American consumers, fish is the word during the six-week period between Ash Wednesday and Easter Sunday. Brands specializing in seafood see an uptick in sales while chains ranging from the burger and sandwich to chicken and ethnic categories add a special fish or shrimp item to the menu lineup. Some consumers […]
Back Yard Burgers Serves Up Grilled Salmon
Back Yard Burgers, the better-burger restaurant, is proud to introduce three new limited-time offers designed to give its guests exciting flavors for spring. The delicious new items include a Grilled Salmon Burger, Salt and Vinegar Waffle Fries, and Key Lime Shake, and will be offered at Back Yard Burgers restaurants across the country starting January […]
Back Yard Burgers Spotlights Mac & Cheese in Three LTOs
Consumers might be more health-minded than in years past, but that doesn’t mean they’re shying away from comfort food—at least Dave McDougall doesn’t think so. The CEO of Nashville-based Back Yard Burger knows the importance of indulging ever so often. This month, the better-burger brand introduced a limited-time burger, two sides, and dessert just in […]
Back Yard Burgers Goes Bigger, Better for Newest Item
Nashville, Tennessee-based burger chain Back Yard Burgers announced the launch of its noticeably thicker and juicer “Bigger, Better Burger”, a 1/3-pound premium chargrilled Black Angus patty with choice of add-ons, including American cheese, Swiss cheese, hot Pepper Jack cheese, Cheddar cheese, coleslaw, chili, bacon, sautéed mushrooms, and jalapeños. The new burger is a permanent addition […]
Back Yard Burgers Reels in its First Fish Sandwich
Just in time for the Lenten season, Back Yard Burgers is adding a meat-free option for its guests, the Bold and Crunchy Fish Sandwich, available through March 31, 2013, at all of Back Yard Burgers’ 83 locations. The new fish sandwich – the first system-wide for Back Yard Burgers – is a crunchy tortilla-crusted tilapia […]
Back Yard Burgers Debuts First-Ever Fish Sandwich
Just in time for the Lenten season, Back Yard Burgers is adding a meat-free option for its guests, the Bold and Crunchy Fish Sandwich, available through March 31, 2013, at all of Back Yard Burgers’ 83 locations. The new fish sandwich—the first systemwide fish sandwich for Back Yard Burgers—is a crunchy tortilla-crusted tilapia fillet, topped off […]
Back Yard Burgers Appoints Dave McDougall as New CEO
Back Yard Burgers Inc., the popular Nashville-based quick-service burger chain, announces the appointment of foodservice veteran David McDougall as the company’s new chief executive effective immediately. McDougall, who has a successful track record as a senior leader in both quick service restaurant and full-service restaurants, joins the 85-unit chain, with more than 30-years-experience in franchising, […]
Back Yard Burgers Hits Final Stage in Restructuring Plan
Back Yard Burgers, a leading regional quick-service restaurant chain, announced the final phase of a plan to restructure debt, reduce operating expenses, and position Back Yard Burgers to grow its business, including opening more locations throughout its targeted markets domestically and internationally. The restructuring plan has the support of both the company’s majority owner and […]
Back Yard Burgers Debuts Bourbon Chicken Sandwich
Back Yard Burgers, Inc. is rolling out a new Bourbon Street Grilled Chicken Sandwich for its early summer promotion that runs now through the end of June. The sandwich is a grilled, all-white, boneless breast of chicken brushed with a spicy bourbon sauce. The sandwich is dressed with sliced tomato, leaf lettuce, and mayo and […]
Celebrate National Burger Month With a Free Burger
Back Yard Burgers is kicking off May by giving away free burgers to the first 100 guests at participating locations.
New Agency to Get Word Out for Back Yard Burgers
BOHAN Advertising | Marketing named the agency of record for burger chain.
Back Yard Burgers Updates Media Strategies
The specialty char-grilled burger chain has launched a revamped Web site and a new social media campaign.
Buffalo Wings & Rings Opens in Elk Grove, California
The opening of this restaurant chain will bring 45 new jobs to the community.
Back Yard Burger Completes Merger
The company has merged with BBAC Merger Sub, Inc. The total value of the transaction, including assumed debt, was approximately $38 million.