Chain: Roll-Em-Up Taquitos

Roll-Em-Up Taquitos Announces Lower-Priced Menu Items

Roll-Em-Up Taquitos, a leading provider of delicious and authentic Mexican cuisine, announced a significant change in pricing structure to offer better value combos to its loyal customers. At a time when many companies are implementing price increases, Roll-Em-Up Taquitos is dedicated to providing affordable options while maintaining exceptional quality. In response to the current economic […]

Roll-Em-Up Taquitos Opens Second Nevada-Based Store

Roll-Em-Up Taquitos, the Southern California-born, street casual concept known for its signature hand-rolled and pan-fried taquitos, has announced the grand opening of its newest restaurant, and second in Nevada, in Henderson, at 1115 Vitality Dr. Roll-Em-Up’s first Henderson restaurant will be open 10am until 10pm, seven days a week. To celebrate the first Henderson restaurant, on Saturday, […]

Roll-Em-Up Taquitos Unveils New Food Truck

With its fresh reggae jams, Roll-Em-Up Taquitos certainly rocks, but now it has found another way to roll with a new food truck ready to get on the road. The full menu of five different, fully-halal taquitos – braised shredded beef, ground beef, citrus marinated chicken, crispy potato or pepper jack cheese– will all be available, along with […]

Roll-Em-Up Taquitos to Give Away Free Taquitos for National Taquito Day

Mama Karen’s breakout taquito concept, Roll-Em-Up Taquitos, has waited all year to celebrate its namesake holiday—National Taquito Day—with a special deal. The brand is ready to get ‘lit’ on Oct. 4 by gifting guests a free taquito with the purchase of a three- or five-pack at any location systemwide. Guests just need to sign up for […]

Roll-Em-Up Taquitos Opens New Location in Irvine, California

Roll-Em-Up Taquitos, Mama Karen’s breakout taquito concept, announced its grand opening celebration with the debut of its fourth location in Orange County, located at Irvine Spectrum, just outside the Regal Irvine Spectrum theater at 509 Spectrum Center Drive, Irvine, CA 92618. Doors open at 10 a.m. on July 14, and Roll-Em-Up is going big with […]

Roll-Em-Up Taquitos Adds Tattle to its Tech Stack

Southern California-born Roll-Em-Up Taquitos, the fast-growing, street casual concept known for its savory hand-rolled and pan-fried taquitos, announced the growth of its tech stack by adding Tattle, the leading feedback platform for restaurants and hospitality.   Tattle is an AI–driven, customer feedback technology that simplifies the guest feedback process. Using artificial intelligence, Tattle measures satisfaction […]

Roll-Em-Up Taquitos to Open Stores in the Southeast

Southern California-born Roll-Em-Up Taquitos, the fast-growing, street casual concept known for its savory hand-rolled and pan-fried taquitos, will be opening its first restaurants in the southeastern US, with locations in both Louisville, Kentucky and Knoxville, Tennessee – including one just minutes from the University of Tennessee campus. Local entrepreneurs Nirav, Jiya and Vimal Patel are […]

Roll-Em-Up Taquitos Plans Nevada and Texas Openings

Roll-Em-Up Taquitos announced their plans for three new locations opening in Nevada and Texas as a part of the brand’s expansion across the Southwest United States. After beginning to franchise last year, the brand opened two locations in 2021, and recently opened a fourth. In addition to the upcoming openings, Roll-Em-Up Taquitos also has 471 […]

Roll-Em-Up Taquitos Signs Six Leases to Open in Southwest

Roll-Em-Up Taquitos is carrying its strong momentum into the summer, announcing six signed leases that will open new locations across the Southwest United States. After beginning to franchise last year, the brand opened two new locations in 2021, and has 20 more expected to open by the end of this year. In addition to the […]

Roll-Em-Up Taquitos Announces partnership with PepsiCo

Roll-Em-Up Taquitos, the nation’s first taquito-focused franchise, is continuing to expand its offerings, announcing a newly formed partnership with PepsiCo. This news comes at a time when Roll-Em-Up Taquitos is beginning to expand its presence across the U.S., and had a record-breaking development year selling 420 units in 2021.  Under the new multi-year agreement, all […]

Roll-Em-Up Heads to Texas and Oklahoma with 300-Plus-Unit Deal

Roll-Em-Up Taquitos is rolling out yet another development deal, partnering with experienced restaurant operators David Weaver and Blake Terry to bring a total of 315 units collectively to Texas and Oklahoma. This master development deal closes the brand out in 2021 with a total of 420 units placed under development agreement, all in just six […]

Roll-Em-Up Taquitos Announces 300-Unit Deal for Texas and Oklahoma

Roll-Em-Up Taquitos is rolling out yet another development deal, partnering with experienced restaurant operators David Weaver and Blake Terry to bring a total of 315 units collectively to Texas and Oklahoma. This master development deal closes the brand out in 2021 with a total of 420 units placed under development agreement, all in just six […]

Roll-Em-Up Taquitos Inks 5-Store Deal for Las Vegas

Roll-Em-Up Taquitos, the nation’s only taquito-focused franchise, is rolling out yet another development deal. The brand’s newly signed deal will bring five locations to Las Vegas, with the first location set to open in mid-2022. The Las Vegas deal comes at a time when Roll-Em-Up Taquitos is beginning to expand its presence across the U.S., […]