Chain: Rita's Italian Ice

Rita’s Italian Ice & Frozen Custard, the iconic frozen treats destination is continuing its beloved annual tradition, inviting guests to celebrate the first day of spring with a free Rita’s Italian Ice giveaway on Thursday, March 20, 2025. Rita’s 575+ locations are expected to give away approximately 1 million cups of their signature Italian Ice […]

Rita’s Italian Ice & Frozen Custard is strengthening its leadership team with the addition of two seasoned industry veterans, reinforcing the brand’s focus on growth and innovation. Lawrence Brown joins as Chief Development Officer, bringing a proven track record in franchising, business development and real estate strategy. Carmela Hughley steps in as Senior Vice President of Marketing […]

Rita’s Italian Ice & Frozen Custard, a beloved brand known for its delicious Italian Ice and Frozen Custard treats, is celebrating the “sweet taste of success” following another successful year in 2024, marked by major growth milestones, and of course plenty of ice, custard and happiness. Over the past year, Rita’s Italian Ice opened 39 new shops, […]

With a new year comes new flavors at Rita’s Italian Ice & Frozen Custard. The largest Italian Ice brand in the world is kicking off 2025 with the launch of its first new flavor of the year: Raspberries N’ Cream Cream Ice. This delightful flavor pairs the vibrant tang of juicy raspberries with Rita’s signature […]

The holidays are in full sip at Rita’s Italian Ice & Frozen Custard as the largest Italian Ice concept in the world unwraps a festive lineup. This season, Rita’s debuts its brand-new Peppermint Cold Brew Frozen Coffee and brings back its fan-favorite Peppermint Milkshake, both topped with whipped cream and a Crushed Peppermint Topping. These indulgent treats are your ticket to […]

Rita’s Italian Ice & Frozen Custard, the largest Italian Ice concept in the world, unveiled its latest partnership with America’s Favorite Cookie, OREO, to feature two delectable frozen treats on its menu: NEW Cold Brew Frozen Coffee made with OREO cookies and Rita’s Cookies n’ Cream Concrete. To make this partnership even sweeter, Rita’s Ice […]

Rita’s Italian Ice & Frozen Custard, a beloved brand known for its delicious Italian Ice and Frozen Custard treats, announced a multi-unit deal to bring five franchise locations to Austin, TX, with the first slated to open later in 2024. The latest Texas expansion is being driven by young, local entrepreneur Salvator Raccuglia. Raccuglia, is originally […]

Rita’s Italian Ice & Frozen Custard is extending their Cold Brew Frozen Coffee lineup with a new Pumpkin flavor to appeal to guests’ seasonal appetites.  Available at all Rita’s Italian Ice & Frozen Custard locations now for a limited time only, the Cold Brew Frozen Coffees will be featured in three flavors – new Pumpkin, […]

Rita’s Italian Ice & Frozen Custard, the beloved brand known for its delicious Italian Ice and Frozen Custard treats, introduces a line of new Frozen Lemonades. Available at all Rita’s Italian Ice & Frozen Custard locations for a limited time only starting August 7, new Frozen Lemonades come in four refreshing flavors – Classic Lemon, […]

Rita’s Italian Ice & Frozen Custard, the beloved brand known for its delicious Italian Ice and Frozen Custard treats, introduces Peach Ring Italian Ice and Peach Ring Gummy topping. Available at all Rita’s Italian Ice & Frozen Custard locations for a limited time only starting July 11 and running through August 6, Peach Ring Italian […]

Rita’s Italian Ice & Frozen Custard, the beloved brand known for its delicious Italian Ice and Frozen Custard treats, is bringing back its fan-favorite 5-Layer Gelati. Available at all Rita’s Italian Ice & Frozen Custard locations for a limited time only starting May 26 and running through July 9, 5-Layer Gelati is a combination of […]

Rita’s Italian Ice & Frozen Custard, the beloved brand known for its delicious Italian Ice and Frozen Custard treats, introduces a line of new Cold Brew Frozen Coffees. Available at all Rita’s Italian Ice & Frozen Custard locations for a limited time only starting April 17, new Cold Brew Frozen Coffees come in three flavors […]

Rita’s Italian Ice & Frozen Custard will celebrate the 31st anniversary of its First Day of Spring celebration, where all guests will enjoy a FREE Italian Ice giveaway on Monday, March 20, 2023. All guests who visit a Rita’s location on March 20 will receive a FREE Italian Ice in the flavor of their choice […]

Rita’s Italian Ice & Frozen Custard will celebrate the 31st anniversary of its First Day of Spring celebration, where all guests will enjoy a free Italian Ice giveaway on Monday, March 20, 2023. All guests who visit a Rita’s location on March 20 will receive a free Italian Ice in the flavor of their choice to celebrate […]

Rita’s Italian Ice & Frozen Custard, was recognized on Entrepreneur’s Franchise 500, the world’s first, best and most comprehensive franchise ranking. The 44th annual Entrepreneur Franchise 500 is a highly sought-after honor in the franchise industry. Rita’s Italian Ice & Frozen Custard solidifies its premier standing for its tremendous performance in areas including unit growth, financial strength and stability […]

Rita’s Italian Ice & Frozen Custard has added Mark Jenkins as Vice-President of Marketing, bringing his years of brand management experience and consumer behavior expertise to the iconic franchise brand. In his new role, Jenkins will lead the development, implementation and performance of Rita’s consumer marketing. His key objective will be to optimize omni-channel marketing […]

Living in Florida just got sweeter because Rita’s Italian Ice & Frozen Custard – the beloved brand known for its delicious Italian ice and frozen custard treats – recently opened at 2511 FL 60, East Valrico. The new neighborhood favorite shop is locally owned and operated by husband-and-wife team, Antoine and Idalice Stokes, and their longtime friend […]