Asian Box Holdings Inc. announced that it secured an investment from the Horowitz Group, a leading single family office based in Southern California. The funding will accelerate Asian Box’s growth plans. Terms of the transaction were not disclosed.
Founded in 2012, Asian Box has quickly grown to five fast-casual restaurants in Northern and Southern California. Asian Box is a healthy Vietnamese street-food dining experience. Customers can taste sauces, marinades, and dressings all made fresh and in-store. Offerings are made to order and highly customizable while maintaining the highest level of transparency and authenticity.
“I can’t be more pleased about our new partners at the Horowitz Group and our immediate potential for growth,” says Frank Klein, cofounder and CEO of Asian Box. “Asian Box has a true cult following, and we look forward to bringing our delicious food to new locations and customers. Freshness is paramount to our company ethos, and we will continue to deliver on our brand promise.”
Grace Nguyen is the cofounder and executive chef at Asian Box and came to the company having worked with some of the finest chefs in the country, including Charles Phan at his world famous Slanted Door and Bush Street OTD restaurants in San Francisco. Grace was raised in a traditional Vietnamese family, where she began cooking with her grandmother at an early age and has brought so many of these childhood flavors to the Asian Box menu.
“It all starts with the food, and Chef Grace has an uncompromising approach to quality that is apparent in each Box served,” says Adam Horowitz, president of the Horowitz Group. “We are thrilled to partner with an energetic management team and support a restaurant concept with such inspiring cuisine. Asian Box has the opportunity to be the pre-eminent restaurant group in the Asian fast-casual space, delivering high-quality ingredients, for time-sensitive consumers, at a compelling price.” Adam Horowitz will join the Board of Directors.
Davis Wright Tremaine acted as legal advisor to Asian Box. Sklar Kirsh LLP as legal advisor to Horowitz Group.