Pretzel lovers rejoice, because Auntie Anne’s is continuing its love affair with Heart-Shaped Pretzels. On February 14, pretzel fans can share the love with a special twist on Original and Cinnamon Sugar Pretzels, available at Auntie Anne’s locations across the country for that one special day only.

“At Auntie Anne’s, we couldn’t be happier to once again share the love with salty or sweet Valentine’s Day pretzel treats,” says Meredith Wenz, Auntie Anne’s director of marketing. “We hope our Heart-Shaped Pretzels bring a smile to loved ones nationwide on February 14.”

Better yet, Auntie Anne’s is offering a Heart-Shaped Pretzel Buy One, Get One (BOGO) promotion redeemable only on February 14. From February 11—14, fans can visit to get the offer. It will also be emailed to all Pretzel Perks loyalty members on February 14.

Marketing & Promotions, Menu Innovations, News, Auntie Anne's