Chicken Salad Chick, the nation’s only fast casual chicken salad restaurant concept, announced the grand opening of its third location in the San Antonio, Texas, area. Less than a year after introducing the brand in Stone Oak and Westover Hills, the local business trio of James Oberg, Jeff Rochelle and George Shaw are opening Chicken Salad Chick in New Braunfels at 1050 FM 306. Located in Gruene Heights Center, the restaurant boasts a convenient drive-thru and spacious patio for outdoor dining. The community is invited to celebrate the grand opening on Wednesday, Jan. 17, with the first 100 guests receiving free chicken salad for a year.  

During grand opening week, New Braunfels guests can expect to experience the Southern hospitality that Chicken Salad Chick is known for with specials and giveaways that include:  

  • Wednesday, Jan. 17 – Free Chicken Salad for a Year to the first 100 Guests – The first guest in line will receive one large Quick Chick of chicken salad per week for an entire year. The next 99 guests in line receive one large Quick Chick of chicken salad per month for a year. Guests should arrive early to secure a place in line.  
  • Thursday, Jan. 18 – The first 50 guests to purchase a Chick meal will receive a free Chicken Salad Chick Stainless Steel Water Bottle.
  • Friday, Jan. 19 – The first 50 guests to purchase a Chick Trio will receive a free Chicken Salad Chick Small Cooler.
  • Saturday, Jan. 20 – The first 50 guests to purchase a large Quick Chick will receive a free Chicken Salad Chick Canvas Tote.

This is the third of eight locations Oberg, Rochelle and Shaw of South Texas Chick plan to bring to San Antonio over the next several years. They are already deeply entrenched in the Stone Oak, Westover Hills and now New Braunfels communities, working with their local Chambers of Commerce, school districts and nonprofits like Christus Children’s, which will once again be the beneficiary of their Friends & Family pre-opening events.    

“These communities are growing by leaps and bounds with many young families and local retirees,” says Jeff Rochelle, co-owner of Chicken Salad Chick in San Antonio. “We love sharing Chicken Salad Chick’s made-from-scratch chicken salad and joy-filled culture with all of our guests and giving back to this area that has given us so much.”  

Co-owner James Oberg has lived and worked in New Braunfels for the past 16 years. He adds, “My family moved to this area for its small-town feel, rich history and beautiful scenery. My children have grown up here, and we’ve had the opportunity to become involved with many school, sport and church activities. It’s a wonderfully close-knit community. We are thrilled to bring them delicious lunch, dinner and catering options we know they can use and enjoy.” 

The New Braunfels Chicken Salad Chick will be open Monday – Saturday from 10 a.m. – 8 p.m

Fast Casual, Franchising, Growth, News, Chicken Salad Chick