Dos Toros Taqueria has unveiled a brand new mobile app, web ordering platform, and rewards program. “Dos Toros Rewards” responds to the continuously evolving demand for greater convenience and an overwhelming loyal customer base. The company is aggressively promoting the launch with a gift of $6 off first orders when you download the app and enroll in the program.

Dos Toros chose to launch with a rich welcome offer and Refer-A-Friend in response to the chain’s historical grassroots popularity. “Dos Toros grew into a hometown favorite in NYC based on word-of-mouth and an outsized response to the brand. We can’t wait for our passionate and loyal customers to check it out and get rewarded for sharing it with friends,” says Julie Atkinson, Chief Marketing Officer, Founders Table Restaurant Group. In addition to $6 off the first order, customers can earn $9 for every $99 spent and receive an additional $6 off for every friend referred. Further surprises are built-in for the heaviest users.

The app has been updated for maximum convenience allowing you to avoid the line, order ahead for pickup, scan the app in-store to pay, reorder favorite meals with the click of a button, and check out menu and nutrition information. “For the past 10 years, Dos Toros’ maintained a reputation for unbelievably quick service no matter how long the lines. Our new app captures all of the convenience and customization of the in-store experience, allowing you that same experience online,” says Nick Marsh, CEO of Founders Table Restaurant Group.

The Dos Toros Rewards app is available for download in the Apple App Store & Google Play Store for all iOS and Android devices. Dos Toros partnered with LevelUp to make the mobile app and new web ordering experience.