As 2020 draws to a close, Gyro Shack is saucing up its 2021 franchising strategy with refined plans to drum up development efforts in target markets across the United States.
“The moment is now for Gyro Shack – the acquisition earlier this year has positioned the brand for large-scale growth,” says Seth Brink, president of Gyro Shack. “We’ve spent the last nine months creating a cookie cutter for the concept, implementing new training methods for our teams and revamping our loyalty program to incentivize returning customers and repeat business for our restaurants.”
Gyro Shack has garnered a true fan following for redefining the standards of high-quality, Chicago-style Greek gyros. Served fast and made-to-order, Gyro Shack’s menu favorites have earned the brand its own corner of the market for its uncommonly inventive gyro options. Fan favorites include the Chicken Bacon Ranch Gyro, Spicy Bacon Avocado Gyro or customers can select their favorite Gyro and make it into a bowl or salad.
Based in Boise, Gyro Shack currently has nine locations open, with sights set on growth in priority markets like Arizona, Arkansas, Colorado, Idaho, Iowa, Kansas, Louisiana, Missouri, Montana, Nevada, New Mexico, Oklahoma, Texas, Utah and Wyoming.
“Our team is committed to growing the brand alongside like-minded franchisees who not only fit the Gyro Shack culture, but evolve it further as a founding franchisee,” adds Brink. “With our flexible design, small footprint and strong returns, I’m confident individuals will see the an even stronger value proposition in our franchise opportunity over the next year.”
The attractiveness of the franchise model is only enhanced with its flexible design and small footprint. The drive-thru and delivery option make up 76 percent of existing store revenues, keeping overhead low with just a small portion of the restaurant reserved for dine-in. Locations can range from less than 500 square feet up to 1,800 square feet. As the brand continues to expand into key markets, Gyro Shack is actively seeking qualified single-unit and multi-unit owners looking to invest with a brand in the quick-serve Mediterranean cuisine segment that keeps operations simple.
Ideal franchisees should have three to five years of restaurant experience and must be lovers of Greek food. Single-unit franchisees must have a minimum net worth of $500,000 and meet the minimum liquid assets requirement of $200,000 and multi-unit franchisees must have a minimum net worth of $1,000,000 and meet the minimum liquid assets requirement of $300,000.