Little Caesars is launching LC Athletics, its first athletic wear collection, with NFL players set to wear pieces as they arrive at games beginning this week. Participating players include George Kittle, Trent McDuffie, and Creed Humphrey.

The collection includes 28 pieces for men and women, priced from $20 to $60. Its vintage, collegiate-inspired designs include “Vintage 59” pieces referencing the company’s 1959 founding and items featuring an LC monogram.

Products include Carhartt duffels, crossbody bags, and cooler backpacks with vintage script, a camouflage hoodie, and a waffle-knit shirt with an embroidered LC logo on the chest and a pizza detail at the hem.

The launch follows Little Caesars’ limited-edition T-shirt collaboration with Kittle in 2025.

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