Fresh off a record breaking year for growth, Wingstop continued to outperform industry averages in the first quarter of 2014 with a 9.6 percent increase in same store sales and an 8.2 percent increase in traffic.
In addition, Wingstop signed 25 new development agreements over the first three months of the year. The signings represent commitments for 57 new restaurants over nine states including Wingstop’s first entry into Kansas and Minnesota.
Wingstop also continued its international expansion with a 50-restaurant development agreement in the Philippines. Based on the experience and expertise of their new Brand Partners, Wingstop expects a minimum of four restaurants to open in the Philippines in 2014.
Other first quarter highlights included record sales of 6.6 million wings sold during Super Bowl weekend, the opening of 14 new restaurants, and the successful introduction of a new limited-time only flavor, Chili Lime.
In 2013, Wingstop enjoyed its most successful year of growth in the 20-year history of the company with the opening of 74 new restaurants as well as development agreements representing another 182 domestic and 35 international restaurant commitments. In addition, Wingstop recorded its 10th consecutive year of positive same store sales increases, at 9.9 percent, and an increase in domestic average unit volume to $974,000. The company now has over 625 restaurants worldwide with signed commitments for more than 550 additional restaurants.
“It is exciting to see that the momentum from last year is carrying over into 2014,” says Wingstop president and CEO Charlie Morrison. “Our average unit volumes are quickly approaching the million dollar level. And with an investment of less than $400,000, we believe we are one of the best franchise opportunities in the industry.”