Special Report | May 2015 | By Emily Byrd

2015 NRA Show Guide

A rundown of the must-see happenings at the restaurant industry’s biggest annual event.
Quick service restaurant operators learn best practices at annual NRA Show in Chicago.
National Restaurant Association


Each year, roughly 60,000 restaurant professionals descend on Chicago’s McCormick Place to learn, eat, drink, and talk shop.

That event—the National Restaurant Association (NRA) Show—has become the industry’s biggest can’t-miss event, offering thousands of company booths, dozens of educational sessions hosted by industry experts, and valuable networking opportunities with the industry elite.

The show, however, can be overwhelming—if you don’t know what you’re doing. That’s where we step in. We’ve put together our annual NRA Show preview to help you navigate your time in Chicago and make the most of the event, held May 16–19 at McCormick Place.

Visit QSR’s booth # 5338

Saturday, May 16

10 a.m.

How Technology is Changing the Restaurant Customer Experience

New technology can be difficult and costly to implement, and returns are often hard to quantify. This panel of experienced multiunit operators gives insight on how to make technologies such as mobile payment, variable menu pricing, and online reservations worthwhile and profitable for your restaurant. / BOOTH 5575

11:30 a.m.

21st Century Funding Options For Your Restaurants

Recent years have produced innovative funding options along with twists on old standbys. Learn which options may work best for your restaurant—from small IPOs and crowd funding to creative 401(k) use and new forms of EB-5 funding. / ROOM S404d

1 p.m.

Lessons From Leaders 3.0: How Fast Casual Inspires And Innovates

Listen to a panel of top CEOs from companies such as Fazoli’s and McAlister’s Deli discuss fast-casual trends and share their insights, successes, and challenges. Attendees will have a chance to engage the panelists in a Q&A session after the talk. / ROOM S404abc

3 p.m.

Batten Down the Hatches: Bracing for a Storm of Wage Increases

This panel is designed to help you join the discussion about wages in a way that is constructive for your restaurant. It combines valuable information on the state of minimum wage increases in the legislative process with practical solutions to decrease potential employee strikes and walk-offs. / ROOM S403

Next: Sunday, May 17



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