Click row headers to re-sort the chart.
| DMA | 2016 Population | 2021 Population Projected | Projected Population Percent Change | Total Restaurants Open* | QSRs open* | Total Restaurants per 100,000 population* | QSRs per 100,000 Population* | Forecasted QSR Traffic Growth 2016–2021 | DISPLAY_LABEL_PLACEHOLDER |
|---|---|---|---|---|---|---|---|---|---|
| Fresno-Visalia, CA | 2,075,825 | 2,163,620 | 4.2% | 3,150 | 1,940 | 151.75 | 89.66 | 16% | 25 |
| Tampa-St. Petersburg-Sarasota, FL | 4,535,489 | 4,837,404 | 6.7% | 8,434 | 4,330 | 185.96 | 89.51 | 11% | 18 |
| Minneapolis-St. Paul, MN | 4,674,022 | 4,861,062 | 4.0% | 7,499 | 4,320 | 160.44 | 88.87 | 5% | 15 |
| Milwaukee, WI | 2,298,112 | 2,318,534 | 0.9% | 3,827 | 2,052 | 166.53 | 88.50 | 1% | 15 |
| Austin, TX | 2,234,284 | 2,516,346 | 12.6% | 4,198 | 2,403 | 187.89 | 95.50 | 19% | 14 |
| Raleigh-Durham, NC | 3,057,120 | 3,301,516 | 8.0% | 5,401 | 3,047 | 176.67 | 92.29 | 11% | 14 |
| Harrisburg-Lancaster-Lebanon-York, PA | 2,049,799 | 2,080,637 | 1.5% | 3,385 | 1,932 | 165.14 | 92.86 | 5% | 14 |
| Salt Lake City, UT | 3,144,214 | 3,393,809 | 7.9% | 5,261 | 3,185 | 167.32 | 93.85 | 11% | 13 |
| Orlando-Daytona Beach-Melbourne, FL | 3,928,374 | 4,258,496 | 8.4% | 7,549 | 3,950 | 192.17 | 92.76 | 9% | 11 |
| Baltimore, MD | 3,034,720 | 3,170,732 | 4.5% | 5,631 | 3,143 | 185.55 | 99.13 | 10% | 10 |
| Miami-Ft. Lauderdale, FL | 4,630,713 | 4,947,540 | 6.8% | 9,421 | 4,393 | 203.45 | 88.79 | 2% | 10 |
| West Palm Beach-Ft. Pierce, FL | 2,030,920 | 2,181,592 | 7.4% | 3,974 | 2,003 | 195.67 | 91.81 | 3% | 7 |
| Birmingham-Anniston-Tuscaloosa, AL | 1,944,526 | 1,967,166 | 1.2% | 3,406 | 1,937 | 175.16 | 98.47 | 3% | 7 |
| Grand Rapids-Kalamazoo-Battle Creek, MI | 2,095,837 | 2,125,067 | 1.4% | 3,379 | 2,101 | 161.22 | 98.87 | 2% | 5 |
| St. Louis, MO | 3,156,987 | 3,191,375 | 1.1% | 5,781 | 3,230 | 183.12 | 101.21 | 3% | 4 |
*As of March 31, 2016
About The NPD Group
The NPD Group provides global information and advisory services to drive better business decisions. By combining unique data assets with unmatched industry expertise, we help our clients track their markets, understand consumers, and drive profitable growth. Sectors covered include automotive, beauty, consumer electronics, entertainment, fashion, food/foodservice, home, luxury, mobile, office supplies, sports, technology, toys, and video games. For more information, visit www.npd.com and npdgroupblog.com. Follow us on Twitter: @npdgroup.
