Chain: Pei Wei

Pei Wei Launches Loyalty Program

Fast-casual restaurant Pei Wei announced the launch of its new My Wei Rewards, a fully digital customer loyalty program that rewards diners’ appetites for the bold, fresh flavors they love. My Wei Rewards members will earn points for every dollar spent at Pei Wei so they can enjoy a favorite entrée free for each 1,000 […]

Pei Wei Pays It Forward With Texas Flood Relief

Pei Wei Fresh Kitchen, a fast casual focused on Asian cuisine and wok’d-to-order dishes, is broadening its focus to help the thousands affected by the damaging storms Mother Nature has been doling out over the last two weeks. Relentless rainfall in southern Texas has bested levies and left many areas under water, displacing residents and […]

Pei Wei Continues reFRESH Initiative in New Mexico

As part of its reFRESHed dining experience, Pei Wei Asian Diner guests in Albuquerque, New Mexico, will be able to experience a unique variety of fresh, affordable menu options, including hand-rolled sushi, made-to-order entrée salads, and wok-fresh entrées for on-the-go lunches and lighter dine-in options. “We are excited for Albuquerque to be among the first […]

Pei Wei Hit reFRESH this New Year

As individuals across the country make New Year’s resolutions, Pei Wei Asian Diner has resolved to reFRESH nationwide with a new year full of new options. The fast-casual concept by P.F. Chang’s is unveiling a fresh look, fresh new menu items, and the addition of a lighter, small size entrée. Now at all 192 restaurants across 25 states, guests can enjoy the bold and fresh flavors of any of their Pei Wei favorites in a size that’s just right for them, starting at just $6.39.

Pei Wei Spices Up Fall with Bold Wraps

To celebrate the bold, fresh tastes of fall, Pei Wei Asian Diner is introducing a new limited-time menu offering, Sriracha Pineapple Pork Lettuce Wraps. Available now through December, the Sriracha Pineapple Pork Lettuce Wraps build on the popularity of PeiWei’s variety of favorite lettuce wraps, which include Thai Chicken, Korean Steak, and Traditional Chicken.   This fall, […]

Pei Wei Brings Tastes of Summer to Menu

To celebrate the fresh, lighter tastes of summer, Pei Wei Asian Diner is introducing two new lettuce wraps: Thai Chicken and Korean Steak. These limited-time offerings will be available from June 3 until the end of August, providing a great summertime complement to the Traditional Chicken Lettuce Wraps, an all-time favorite on the Pei Wei […]

Pei Wei Asks Fans to Get Creative with New Chicken Dish

Pei Wei Asian Diner, the fast-casual restaurant concept by P.F. Chang’s, is challenging fans to get creative with Asian flavors by hosting a photo contest on Instagram, the popular social photo network. Pei Wei will be giving away one $500 gift card every day from January 28 until February 3, 2013, to the person who […]

Pei Wei Gets in the Holiday Spirit with Giving Tuesday Offer

Fast-casual restaurant Pei Wei Asian Diner kicked off a charitable promotion this month as part of #GivingTuesday, a global movement to create a day of giving during the holiday spending season. Pei Wei is donating $1 (up to $20,000) toward fighting hunger in the U.S. for every fan that participates on the Pei Wei Facebook […]

Pei Wei to Send Aspiring Videographer to Asia

Pei Wei has a once-in-a-lifetime job opportunity for an aspiring videographer to travel to Asia on a culinary research and development tour.  This year’s trip, called InspirAsia, will explore the marketplaces, local restaurants, and signature cuisine of Thailand, Vietnam, and Singapore. The research conducted in Asia will be brought to life this fall in Pei Wei Asian diner […]

Marketing Trifecta Ushers In New Pei Wei Dish with a Bang

A new campaign from Pei Wei Asian Diner that tied together elements of social media, mobile, and e-mail marketing helped the concept’s new Caramel Chicken entrée become one of its most popular dishes. The various marketing elements directed customers to Pei Wei’s e-mail subscription list by offering to send a buy-one-get-one deal. The campaign helped […]

LIVE: Freestyle Innovation Continues at NRA

Coca-Cola Co. has partnered with a technology company to allow the new Coca Cola Freestyle fountain dispensers to work hand-in-hand with radio-frequency identification (RFID) chips imbedded in beverage cups. The tagged cups will trigger the computer software in Coca Cola Freestyle machines to pour the customer's beverage. Without the chip, the dispenser won't work. This […]

P.F. Chang’s Chairman Joins Domino’s Board of Directors

Domino's Pizza named Richard L. Federico to its Board of Directors, effective at today's company board meeting. Federico, 56, is chairman and co-CEO of P.F. Chang's China Bistro Inc. He joined the company in 1996, and is responsible for the strategic growth and development of P.F. Chang's China Bistro, as well as the company's fast-casual […]

Display Provider Nabs Two Awards for Excellence

NEC Display Solutions of America, a provider of commercial LCD display and projector solutions, received 2010 DIGI Awards for excellence in digital signage at Pei Wei Restaurants and Raleigh-Durham International Airport, the company announced. NEC and Pei Wei were recognized in the “Retail Roll-out, National” category, while NEC and Raleigh-Durham won for “Best Digital Signage […]

Winner Chosen in Pei Wei’s Blogger Search

Pei Wei Asian Diner, the fast-casual restaurant concept by P.F. Chang’s China Bistro, announced the winner of its international blogger competition. After a 10-week national search and more than 500 applicants, Alice Shin, 27, was chosen to travel with executive chef Eric Justice and acclaimed chef Mark Miller on an 18-day culinary tour across Thailand, […]