This holiday season, even The Elf on the Shelf can’t resist hand-battered, cooked-to-order Chicken Fingers! Raising Cane’s teams up with The Lumistella Company, home of The Elf on the Shelf Santaverse, for a festive, first-time collaboration bringing Scout Elf love to life through a holiday window display at its Times Square Global Flagship Restaurant in New York City, limited-edition Plush Puppies benefiting local and national charities, collectible ornaments, cozy seasonal gear and the annual children’s bike giveaways, spreading holiday cheer to families coast to coast.
The holiday fun kicked off in NYC, where Raising Cane’s revealed a grand The Elf on the Shelf-themed window display at its Times Square Global Flagship Restaurant at 1501 Broadway. The window display brings Santa’s Scout Elves into the world of Cane’s, where they lose all sELF control, parachuting in with to-go bags, cannonballing into Cane’s Sauce, skiing on crinkle-cut fries, snowboarding on Cane’s Toast, reading the secret Cane’s Sauce recipe, and cozying up with Cane III alongside holiday retail and ornaments. Located in one of the country’s most iconic holiday destinations, Cane’s annual holiday window display joins the New York City holiday window tradition for the fourth year in a row at its Global Flagship, which opened in June 2023 and is one of the busiest QSRs in the world.
Beginning November 23, Customers can shop The Elf on the Shelf-themed retail and ornaments online at RaisingCanesGear.com and at the Times Square Global Flagship Restaurant, with seasonal styles and collectibles featuring Scout Elves perched on Box Combos, diving into Cane’s Sauce, sipping from Cane’s cups and giving Cane’s ONE LOVE – Craveable Chicken Finger Meals – a North Pole twist. The holiday fun heads online December 1, when Caniac Club members will receive an email invitation to play a game inspired by The Elf on the Shelf for a chance to win themed merchandise and Cane’s food rewards through January 3.
Starting November 27, Customers can bring home the limited-edition The Elf on the Shelf Cane Plush Puppies, featuring the Brand’s beloved yellow Lab mascot Cane III dressed in outfits inspired by the iconic boy and girl Scout Elves. Available in-Restaurants and online at RaisingCanesGear.com for $10.99 while supplies last, the Plush Puppies continue Cane’s longtime holiday tradition of giving back, with net proceeds benefiting local and national charities. Since the first Holiday Plush Puppy made its debut in 2006, Cane’s has raised nearly $10 million through plush puppies and other initiatives. That tradition of giving continues with Cane’s commitment to donate $30 million over the next 10 years to support pets and the Communities that love them.
Cane’s holiday giving continues in December with its seventh annual Holiday Bike Giveaway, a seasonal tradition inspired by Raising Cane’s owner and founder Todd Graves’ childhood memory of receiving a bike on Christmas morning. After donating 4,500 bikes and helmets to 29 Cane’s Communities in 2025, the Brand is aiming to deliver even more bikes and helmets to youth organizations across the country this holiday season.
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