Something sweet is coming to Yulee. Whit’s Frozen Custard opened its newest location on Monday, September 28, at 464073 State Road 200, Suite 8, bringing fresh-made frozen custard and a welcoming hometown atmosphere to the Nassau County community.

Locally owned and operated by Barb and Ken Porter, Whit’s Frozen Custard of Yulee is designed to be more than a place to grab dessert. The Porters envision a welcoming gathering place where families, friends, sports teams and neighbors can slow down, connect and enjoy a scoop together.

“Whit’s Frozen Custard of Yulee is where small-batch craftsmanship meets genuine Southern hospitality,” said Ken Porter. “Every scoop is made fresh daily and served in a space built intentionally for families, teams and neighbors to gather. As a locally owned shop, Whit’s Yulee reflects the heart of Nassau County — warm, welcoming, faith-friendly and community-rooted. It’s more than dessert; it’s a place where people feel known, where excellence is the standard, and where a beloved Ohio tradition finds a new home in Yulee.”

Whit’s Frozen Custard is known for its rich, creamy custard made fresh daily in each shop. Guests can enjoy classic flavors, rotating selections and a variety of toppings and creations.

Among the signature menu items are Whitsers, custom frozen custard creations blended with guests’ favorite toppings, and Whitties, frozen custard cookie sandwiches that combine creamy custard with freshly baked cookies. With plenty of ways to customize each visit, guests can create a different favorite every time.

The Yulee location will be open daily from noon to 9 p.m., giving families plenty of time to stop by after school, following a game or activity, or simply when the craving for something sweet strikes.

“Whit’s is all about bringing a little joy to the communities we call home,” said Bill Aseere, CEO of Whit’s Frozen Custard. “Barb and Ken are excited to make Yulee their own and create the kind of welcoming, community-focused shop that makes Whit’s special. We’re thrilled to welcome them to the Whit’s family and introduce even more families to fresh-made frozen custard.”

As a locally owned business, Whit’s Frozen Custard of Yulee plans to build strong connections throughout the community, including working with local schools, organizations and community groups.

The Porters invite the Yulee community to stop by for some freshly made frozen custard, try a Whittie or build a custom Whitser and experience what they hope will become a new local tradition.

For current flavors, store news and special events, customers can follow Whit’s Frozen Custard of Yulee on Facebook or visit whitsfrozencustard.com.

Franchising, Growth, News, Whit's Frozen Custard