In 2012, Chick-fil-A surpassed KFC to become the best-selling chicken chain, Jimmy John’s and Five Guys joined the billion-dollar-brands club, and fast-growing Wingstop and Moe’s Southwest Grill climbed into the limited-service industry’s upper echelon for the first time. McDonald’s, meanwhile, maintained its stranglehold on the No. 1 position, nearly tripling runner-up Subway’s domestic sales. Dig deep into the data driving the quick-service and fast-casual restaurant industries with this year’s QSR 50.
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Rank | QSR 50 Rank | Segment | Chain | 2012 Sales | 2012 Average Sales | 2012 Franchise Units | 2012 Company Units | 2012 Total Units | 2011 Unit Change |
---|---|---|---|---|---|---|---|---|---|
1 | 34 | seafood | Long John Silver's | $723.0 | $794.0 | 911 | 0 | 911 | -21 |
2 | 47 | seafood | Captain D's | $467.1 | $903.0 | 239 | 278 | 517 | -2 |