Industry News | December 11, 2012

Great American Cookies Hits Walmart with Retail Product

Great American Cookies is pleased to announce the launch of its new Great American Cookies break & bake cookie product available for sale in select Walmart stores just in time for the holidays.

Known for serving up sweet treats made from the freshest ingredients in more than 300 franchised locations across the country, Great American Cookies is bringing the break & bake product to market as another way for cookie consumers to continue to share the fun of cookies at home.

Great American Cookies is managed by GFG Management, a subsidiary of Global Franchise Group.

The break & bake offering from Great American Cookies is manufactured by Ralcorp Food Group, a leading manufacturer of a wide variety of private-brand food products and current distributor of products to Walmart.

The new product is available in 12-count Chocolate Chip and Domino (dark chocolate cookie with white confectionary sugar chunks), and can be found in more than 350 Walmart stores in Texas, Arkansas, Louisiana, Missouri, and Oklahoma.

“We wanted to develop a bake-at-home product that was best in category, representing the superior quality of the fresh-made Great American Cookies products that we serve in our stores,” says Chris Dull, president and CEO of GFG Management. “We were thrilled to discover that in blind taste tests conducted by a third-party research service, the Great American Cookies break & bake cookies now available at Walmart were preferred versus the competition.”