Industry News | October 27, 2008

Papa John's Gears Up for Busy Halloween

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Before families put the finishing touches on costumes, and prepare for a night of trick-or-treating, Papa John’s Pizza is serving up pizzas at a frightening speed to gear up for its second busiest night of the year--Halloween.

With a special limited-time offer of a large, new Zesty Italiano or Tuscan Six Cheese pizza for only $12.99 or two pizzas for $10.99 each, this year will be no exception. Papa John’s expects to sell more than 1 million pizzas nationwide to families with little ghouls and goblins on Halloween night.

Papa John’s anticipates more than 50 million pepperoni slices and 500,000 pounds of cheese will be devoured Halloween night. More than 62,000 Papa John’s employees will be on-hand to provide “treaters” with a real meal before taking in the major Halloween haul. It takes 20,000 delivery drivers--double the number of an average day--to make it happen.

Zesty Italiano features a combination of meats including spicy salami, pepperoni and Italian sausage, and a four-cheese blend of mozzarella, Asiago, Fontina and provolone, all sprinkled with Italian herb seasoning. For those who prefer more cheese, customers can try the large Tuscan Six Cheese pizza on thin crust for $12.99. The special offer officially ends on Nov. 23.