During an economic downturn in 1984, “Papa” John Schnatter tossed conventional wisdom aside to pursue his passion for delivering superior-quality pizza to the residents of southern Indiana.

With the money received from selling his beloved ’72 Z28 Camaro, Schnatter knocked out the broom closet of his father’s tavern, purchased the necessary restaurant equipment … and got to work.

Twenty-five years later, Papa John’s is the third-largest pizza company in the world with more than 3,400 restaurants and 80,000 system-wide employees, all living Schnatter’s founding principle of “Better Ingredients. Better Pizza.”

This year, in celebration of Papa John’s 25th anniversary, the company is rewarding others with Schnatter’s entrepreneurial spirit by offering a groundbreaking development incentive to aspiring restaurant franchisees.

The franchise program offers new and existing franchise owners:

* no franchise fee ($25,000 value);

* no royalty for 12 months; and

* a $10,000 early opening award.

“We see the current economy as an opportunity for growth,” says Jude Thompson, Papa John’s president and COO. “We know we have a franchise model that works, and we are excited to launch this new incentive program to potential business owners who would like to join the Papa John’s family.”

The 25th Anniversary Development Incentive Program is valid for all approved franchisees who sign a development agreement before Dec. 27, 2009.

Finance, News, Pizza, Papa Johns