Industry News | November 11, 2008

Snag A Free Wii from BK

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Burger King Corp. (NYSE:BKC) is running a holiday sweepstakes that offers consumers a chance to win one of 500 Wii systems with the purchase of a BK Crown Card.

Each BK Crown Card purchased at participating Burger King restaurants nationwide and online between Nov. 10, 2008 and Jan. 4, 2009, while supplies last, will come with a detachable instant-win sweepstakes game piece for an opportunity to win one of 500 Wii systems. In addition, Wii-themed BK Crown Cards, featuring one of four Nintendo characters, will be available at participating Burger King restaurants and online while supplies last.