Industry News | July 23, 2012

Tim Hortons’ Grilled Paninis Hit Breakfast Daypart

Tim Hortons Cafe & Bake Shop is now offering its popular grilled-to-order panini sandwiches in the morning and with a new twist—grilled on a hearty multigrain or a mouth-watering maple flatbread.

The new Flatbread Breakfast Paninis are prepared and grilled fresh to order in up to 16 different varieties filled with delicious, classic breakfast ingredients such as an egg or an egg-white omelet; bacon, hickory smoked ham; or a lightly-seasoned sausage patty with warm, melted cheese.

"We're committed to offering our guests the best array of breakfast menu choices," sats Mike Meilleur, Tim Horton's senior vice president operations, U.S. "Consumers want options and value in the a.m. More people are choosing to eat out in the morning and we want to be the place where they stop."

More than half of the available Flatbread Breakfast Panini varieties have 300 calories or fewer. The Flatbread Breakfast Paninis retail for $2.99 and are available across the U.S.

Tim Hortons Cafe & Bake Shop is continuously expanding its U.S. menu offerings including espresso-based beverages, breakfast sandwiches, and wraps, Real-Fruit Smoothies and new assortments of baked goods. The bakery cafe chain launched its lunchtime grilled Paninis in October 2011.