Krystal, the original quick-service restaurant chain in the South, recently launched a new franchise website to further attract partners and continue their aggressive growth plans. The site was developed by Hot Dish, the leading full-service, Franfocused and BrandFocused ad agency. The new site was built to support a lead conversion strategy and a speed to […]
This week Krystal, the home of the original slider, is launching new brand taglines and is putting fans into the co-pilot’s seat for the decision-making process. On The Breakfast Club radio morning show, Charlamagne Tha God and Ray J, echoed Head of Krystal’s Creative Marketing, 2 Chainz in challenging brands to get out there and […]
Krystal recently announced that seasoned restaurant and hospitality leader Jermaine Walker is their new Vice President of Operations. The legacy brand has been undergoing aggressive growth plans, having opened their first international location last year and continues on this trajectory with a new restaurant that opened in Alabama this past January and more on the […]
Krystal, the original home of the slider in the South, unveils its much anticipated smaller prototype at its new company location in Center Point, Alabama on January 10. The 1,700 square foot drive-thru features the first company store opening in more than 6 years with an advanced, sleek design using a smaller footprint.. Whereas a […]
Talon America, a leading independent Out of Home (OOH) media specialist and technology services company, announced that it has been appointed as U.S. OOH media agency partner by Krystal Restaurants, the original quick-service restaurant chain in the South. Krystal is expanding its brand of craveable indulgences for breakfast, lunch, dinner, and late-night, and Talon was […]
Sparkfly, an award-winning retail technology solutions company that helps innovative restaurants and merchants unify customer engagement technologies to create deeper and more meaningful connections with customers, announced today they have been selected by Krystal to modernize and elevate the brand’s customer experience at each of its locations across the country. Krystal will leverage Sparkfly’s intelligent middleware platform […]
Krystal, the original home of the slider in the South, is partnering with High Tide Oil Company to expand their presence in Alabama. The iconic restaurant brand announced plans to open a location in Calera, AL and will be featured as part of a new 7,000 sq. ft. travel center on Highway 65 South at […]
When the cold winter temperatures have you craving something warm and comforting, Krystal Restaurants LLC, the original quick-service restaurant chain in the South, has you covered with hearty meal solutions. It’s gravy’s time to shine as Krystal serves up for a limited time their Country Fried Krystal slider and biscuit, and Country Loaded Tots. Krystal […]
New York Giants former wide receiver Victor Cruz has announced his intention to partner with Krystal restaurants to bring the brand out of the Southeast for the first time in its ninety-year history. The unprecedented announcement was made official at a formal signing event on November 8 at the Restaurant Finance & Development Conference (RFDC) […]
As part of its strategic plan to accelerate new restaurant openings and new consumer markets for Krystal Restaurants, the brand has named a dedicated Vice President of Real Estate & Construction. Dan James assumed the role on November 15, 2021 and has immediately taken charge of real estate acquisitions, lease negotiations, build-outs, and other matters […]
Krystal Restaurants is celebrating its Atlanta ties with an immersive restaurant takeover in partnership with Butter.ATL. Starting this week, Krystal is spotlighting the spirit, history, and traditions of Atlanta at its Northside Drive restaurant (626 14th Street NW, Atlanta, GA 30318). Though born in Chattanooga, Krystal has called Atlanta home for the past several years, […]
Beginning November 23, Krystal gives guests multiple ways to satisfy their sweet tooth with the addition of cool, creamy Eggnog Shakes and warm Glaze Bombs. Krystal’s classic Eggnog Shake is the perfect blend of holiday flavors with soft-serve ice cream, vanilla custard, cinnamon and nutmeg. Available for a limited time at participating locations, this holly […]