In advance of the 2014 NRA Show, Chef Works, a worldwide culinary apparel manufacturer and distributor, announced plans to showcase two of its latest innovative product and service offerings, the new Urban Collection of chef apparel and the Dress the Chef virtual online dressing room, during this year’s show.

Aimed at the culinary, hotel, restaurant, and foodservice industries, the Urban Collection is the company’s latest trend-forward uniform line, while the Dress the Chef interactive online application allows customers the ability to quickly and effectively develop their personalized apparel solutions.

Held May 17–20 at Chicago’s McCormick Place, the annual NRA Show is the largest annual gathering of restaurant, foodservice, and lodging professionals in the world.  Chef Works, located at booth 813, will be highlighting both the Urban Collection and Dress the Chef products alongside its entire culinary apparel offerings.

“We are delighted to be sharing two of our latest product offerings to the countless restaurant, foodservice, and lodging professionals in attendance at this year’s NRA Show.  In particular, the Urban Collection offers customers a fashionable yet functional option to the traditional chef whites while truly expressing their operation’s individuality and sense of style,” says Dave Roth, COO of Chef Works. “Equally, our ground-breaking Dress the Chef application allows these same customers the ability to customize their apparel solutions—from design to fit to colorway—via an easy-to-use virtual dressing room.”