Industry News | August 13, 2015

Argo Tea Brings "Teappuccinos" to Retailers

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Argo Tea, one of the fastest-growing premium tea brands in the CPG space, will begin rolling out new, category-defining Teappuccino tea-based dairy beverages in select leading retailers this fall across the country.

Decadent in taste, but balanced in nutrition, these unique bottled loose-leaf tea infusions feature protein-packed milk and real fruits, flowers, spices, and herbs, which deliver robust flavors. The three new shelf-stable Teappuccino varieties offer consumers an all-natural beverage, with real ingredients and smart calories.

The Chai variety is a fresh-brewed Assam black tea blended with spicy ginger, cinnamon, and sweet vanilla with 90 calories per serving. The Earl Grey Vanilla Crème is a classic black tea infused with bergamot and sweet vanilla with 80 calories per serving. The final flavor, Green Tea Strawberry Crème, is an antioxidant-rich Japanese green tea and sweet strawberries with a hint of vanilla  with 100 calories per serving.

Teappuccino is the latest innovation from Argo Tea’s creative mixologists and intelligent nutritionists who recognize consumer demand for healthy drinks with real ingredients. Argo Tea proudly sources the best ingredients from around the world, including handpicked, loose-leaf teas, to create a variety of innovative signature beverages that taste great and are good for you. The new Teappuccino flavors, which are convenient and perfect for on–the-go, will be available in 12 fluid ounces bottles for a suggested retail price of $2.99.

In 2010, Argo Tea launched a line of ready to drink Signature Teas, which are now sold in more than 20,000 retail outlets, making it one of the largest independent bottled tea brands. Available in great retail chains such as Whole Foods, 7-Eleven, Walgreens, and Kroger, the line includes 10 delicious flavors in both sweetened and unsweetened varieties, the latter which contain zero calories and no sugar. Two flavors from the line—Green Tea Ginger Twist and Mojitea—received first place recognition as the best ready to drink iced teas in the 2014 North American Tea Championship.

“Argo Tea is committed to delivering innovative new products like Teappuccino that meet consumer demand for great tasting healthy beverages,” says Arsen Avakian, founder and CEO of Argo Tea. “With a growing presence in retail stores and in new Argo Tea cafés, we’ve quickly become a one-stop shop—offering tea connoisseurs ready to drink options, loose leaf and sachets—that’s poised for continued success, both domestically and abroad.”

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

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