Back Yard Burgers, a pioneer in the “better burger” category and a storied brand known for its flame-grilled burgers, is opening soon in Harrisburg, North Carolina. Scheduled to open its doors in June 2021, the 2,200-square-foot Harrisburg location is the second Back Yard Burgers to open in the Charlotte metro area in the past year.
“Following the warm welcome we have received since opening in Gastonia last September, we are excited to announce our expansion in the Charlotte area as we introduce Back Yard Burgers to new diners in Harrisburg,” says Dennis Pfaff, CEO of Back Yard Burgers. “Featuring our newest prototype, the Harrisburg location will offer residents the option to enjoy our signature flame-grilled flavor whether they take their food to-go or stay and dine-in with us.”
Offering the back yard feel that has been a hallmark of the brand since inception, the Harrisburg location will include:
• An updated interior design that brings the outdoors in with pergolas and an open kitchen that gives guests a better view of their sandwiches being cooked over the open flame with all of the sights, sounds and aromas
• Modern exterior with a mix of brick, wood and metal
• Carside order taking in the drive-thru and payment through tablets when higher volume occurs to allow for the team to continue cooking burgers to order while serving guests more quickly • Contactless ordering for dine-in guests
The menu at Back Yard Burgers Harrisburg will continue to feature its 100-percent Black Angus Beef burgers cooked over an open flame with flavors such as honey BBQ, bacon avocado, black jack, mushroom swiss and mac-n-cheese.
In addition to burgers, Back Yard Burgers Harrisburg will offer chicken sandwiches and a portobello mushroom cap sandwich as well as sides such as fried pickles, mac-n-cheese and grandma’s potato salad. For dessert, guests can choose from the brookie dessert (a combination cookie and brownie) or milkshakes that include chocolate, strawberry, vanilla, chocolate/banana and Oreo.
Axum Capital Partners, a Charlotte, NC, based private equity firm, co-founded by former Carolina Panther Muhsin Muhammad, is the majority owner of Back Yard Burgers. “We are extremely excited to continue to grow Back Yard Burgers across the Carolinas and to be able to bring it to the Harrisburg community. What started out as a high-quality homestyle burger place by founder Lattimore Michael over 30 years ago has evolved into a category of its own and our guests love it. Through our prototype, we have modernized and enhanced several aspects of our facilities and our service model, including the implementation of new technologies to help improve the guest experience. We have introduced new and unique flavorful menu items, all delivered in a relaxed, convenient setting; that’s very rare to find in today’s market,” states Muhammad.
Back Yard Burgers Harrisburg will be located at 4060 Harris Square Drive, Harrisburg, NC.
