Mexican fast-casual restaurant Überrito announced plans to open in Houston’s Memorial area this fall. The opening will be Überrito’s sixth Houston-area location, following the recently announced expansion to San Antonio.
With plans to open in fall 2019, the first Memorial-area Überrito will be located at the northwest corner of Memorial and N. Kirkwood at 14092 Memorial Drive, Houston, Texas 77079. Opening details of Überrito’s Memorial location will be announced in the coming months.
“On the heels of announcing our first location in San Antonio, we are excited to build on our current momentum with another opening in Houston,” says Marcus Jundt, CEO, Überrito. “These plans highlight our continued growth and commitment to meet demand while working with our new franchisees.”
“The demand for Überrito’s unique offering continues to expand, and we are thrilled to have the opportunity to respond to that growing demand by expanding Überrito via multiple locations,” adds Aly Noorani, Partner, AA FreshMex. “We look forward to continuing to work with Überrito to capitalize on this momentum and bring Überrito’s Fresh Mex concept to locations throughout Texas.”
The opening is part of a Master Franchise Agreement that has the potential to bring more than 100 Überrito franchise locations across Texas in the Houston, Austin and San Antonio markets.