Burger King is jump starting the day by testing out its newest breakfast innovation, the Grill’wich Sandwich.  

In recent months, Burger King has been exploring new innovative ways to elevate its breakfast offering, including testing the Smoky Maple Chicken Biscuit earlier this year in select markets.   

Starting November 16, Burger King is testing its new Breakfast Grill’wich Sandwich at participating restaurants for a limited time exclusively in the Detroit and McAllen-Brownsville markets. Guests can experience and enjoy this latest breakfast innovation – which features a flame-grilled flatbread, fluffy eggs, melted American Cheese and choice of protein (crispy bacon, sizzling sausage or Black Forest ham) – while supplies last. 

Additionally, as part of the Mix N’ Match meal option available for 2 for $4 or $5 at Burger King, the new Breakfast Grill’wich Sandwich can be perfectly paired alongside the brand’s famous French Toast Sticks – which come in 5 or 7 pieces – giving guests in Detroit and McAllen-Brownsville even more ways to “Have It Your Way” at breakfast.  

Breakfast, Fast Food, Food, Marketing & Promotions, Menu Innovations, News, Burger King