Chick N Max – a budding fast casual chain specializing in chef-crafted sandwiches, almond wood smoked chicken and wings, and golden fried tenders – has announced the appointment of franchise industry veteran Jeff Frahm as Vice President of Franchise Sales & Development.

In his new role, Jeff will be responsible for overseeing all aspects of franchise development, including seeking qualified candidates and setting up processes and programs to generate leads. He will work alongside senior leadership to focus on growth and expansion in numerous key markets across the entire Midwest.

“I can’t think of a better time to join this impressive team. Chick N Max’s vision is to become one of the most widely known and admired franchises in the restaurant industry, and I believe they’re well on their way to meeting that target,” says Frahm. “I’m incredibly grateful for this opportunity and excited about the part I’ll now play to make Chick N Max a household name.”

Frahm has nearly three decades of franchise sales and development experience. From 1993-2021, he served as the North America Director of Development of Franchise Brands for Subway, a role for which he was personally appointed by the brand’s legendary founder and visionary Fred DeLuca. It was in this position that Frahm gained a reputation as an industry expert, driving qualified franchise sales and managing a portfolio of over 1,000 restaurants across North America.

“As we continue to break into new and existing markets across the Central United States and beyond, we know that Jeff’s extensive and extraordinary background in franchise development will help further differentiate our brand in the thriving chicken segment of the restaurant space,” says Chick N Max founder and CEO Max Sheets. “We’re excited to have him join our team and look to the future with more enthusiasm than ever.”