Due to overwhelmingly positive consumer response, Church's Chicken has brought back its ground-breaking value offer first introduced last August—the $5 Real Big Deal—giving guests the freedom to create their own 'real big meal' from thousands of flavor combinations, all for just $5.
With the $5 Real Big Deal, guests not only get to choose 2 pieces of mixed chicken or 3 Tender Strips, in original or spicy, they can also select any two of Church's delicious and unique home style side dishes, including baked macaroni & cheese, Jalapeño Cheese Bombers, fried okra and corn-on-the-cob.
Each $5 Real Big Deal is topped off with Church's scratch-made Honey-Butter Biscuit, plus a signature jalapeño pepper to squeeze over chicken for an extra spicy kick—one of the brand's most beloved custom flavor traditions, dating back to 1952. Everyone gets what they want, and for just $5, regardless of the combination.
"Giving consumers more taste and flavor is what the $5 Real Big Deal is all about," says Jennifer Chasteen, Vice President of Brand Strategy and Activation for Church's. "We listened to what guests have been telling us, they want strong $5 meal values, built their way. We're happy to help maximize their choices and their budgets by bringing back one of their all-time favorite offers."
Those seeking family-sized value can also count on Church's new $15 Real Big Family Deal, a generous meal that can feed four or more, featuring 12 pieces of chicken, plus choice of any two large sides for just $15. Both the $5 Real Big Deal and the $15 Real Big Family Deal will be available for a limited time at participating Church's restaurants, beginning today.
"Whether you're feeding yourself or the whole family, there's a Real Big Deal to suit your appetite," adds Chasteen.