Dog Haus Expands its Virtual Brand Presence in California

    Industry News | May 5, 2021
    The Absolute Brands is offering two new virtual concepts, JAILBIRD and Big Belly Burgers
    The Absolute Brands
    Dog Haus is partnering with CloudKitchens and Colony to boost its virtual brands.

    To further grow its virtual kitchen portfolio, Dog Haus has once again partnered with CloudKitchens to operate locations in Oakland and San Francisco. The brand has also teamed up with Colony – a self-contained, high-performance kitchen – for the first time to open a virtual kitchen in Santa Monica.

    All three virtual kitchens serve Dog Haus’ signature menu for delivery and pickup in addition to one-of-a-kind menus from five of The Absolute Brands' delivery-only concepts – Bad Mutha Clucka, Plant B, Bad-Ass Breakfast Burritos, Big Belly Burgers and JAILBIRD with additional concepts rolling out soon. Created by Dog Haus’ founders, The Absolute Brands is a new restaurant group comprised of Dog Haus and multiple unique concepts. Each of The Absolute Brands offers items that are off-shoots of Dog Haus’ signature menu.

    “As early adopters of the virtual kitchen platform, we’ve seen how dominant this business model has become in the industry,” says Dog Haus Partner Quasim Riaz. “Virtual kitchens are innovative and built for today’s consumer, but they’re also adaptable. We have a great working partnership with CloudKitchens, which is a prototypical virtual kitchen facility, and we’re expanding our footprint in this space by working with Colony, which is located on LA’s Westside. With so many different avenues, we have new and existing franchisees who are eager to become Dog Haus operators. We’re pleased to continue expanding this platform to bring Dog Haus and The Absolute Brands to the vibrant communities of Oakland, San Francisco and Santa Monica.”

    News and information presented in this release has not been corroborated by WTWH Media LLC.