El Pollo Loco announced the national launch of its curbside pickup, giving customers a faster and easier way to access their favorite menu items from the safety and convenience of their vehicle. The curbside innovation comes on the heels of the newly launched Loco Rewards program to elevate the customer experience.
The new curbside offering features GPS-enabled functionality, allowing customers the opportunity to automatically alert the restaurant team that they have arrived for the fastest possible service. Upon arrival, customers can pull into the dedicated pickup parking spots at the restaurant and their order will be brought to their vehicle within minutes.
“We are dedicated to making it as easy as possible for our customers to get access to our food,” says Bernard Acoca, President and Chief Executive Officer at El Pollo Loco. “As we continue to digitize our business with our customers convenience at the forefront, we knew curbside was key to ensuring a more seamless customer experience.”
To celebrate the launch, El Pollo Loco is offering an exclusive promotion on National Taco Day. Customers who place a curbside order in the app on October 4 will receive two free Tacos al Carbons on their next visit.