It’s almost April which means the start of Earth Month is just days away. This year, the team at Veggie Grill, the leading 100% plant-based casual dining chain, will be celebrating all month long with a couple of enticing initiatives:

Grades of Green Donation campaign – Throughout the month of April, the entire family of Veggie Grill brands – Veggie Grill, Más Veggies, and Stand-Up Burgers – will be donating a portion of proceeds from each VG Classic, Taco 6-Pack, and Stand-Up Burger sold to Grades of Green. The forward-thinking organization aims to provide the youth of today with the knowledge and resources necessary to ensure a green future and make a positive impact on the environment, and each donation will be giving our youth access to educational pathway programs, leadership-building skills, mentorship, and more.

Rookie Day – Have a friend who’s new to plant-based dining? Well, Veggie Grill, Más Veggies, and Stand-Up Burgers will each be hosting a “Rookie Day” on April 25th. For one day only, each guest who eats at one of the three restaurants with a vegan first timer – aka a “Rookie” – will receive a BOGO meal for their friend. (In-store only for Veggie Grill & Stand-Up Burgers, all locations.)

Charitable Giving, Fast Casual, Marketing & Promotions, News, Veggie Grill