Fresh To Order celebrates the November 19 opening of its first Greenville, South Carolina location. The opening will mark the 13th restaurant for the fast-casual brand and the first South Carolina location. The new Fresh To Order will offer its fine-food-fast in Magnolia Park at 1025 Woodruff Road.

Fresh To Order serves up delicious entrees, panini sandwiches, soups, and salads made-to-order in less than 10 minutes for around $10. It features chef-inspired appetizers, entrees, and desserts. The menu includes healthier options and a broad selection of combinations including a crushed almond crusted tuna steak, brown sugar roasted pork loin with caramelized onion apricot chutney, and black bean, bison and tuna burgers made in-house. Upon ordering, guests can watch as the kitchen crew fire up the grill and cook proteins like chicken, steak, and. Dressings and soups are prepared from scratch twice-daily in-store.

New for Fresh To Order, the Greenville restaurant will offer delivery service for orders within a 3-mile radius of the restaurant.  This is the first time any Fresh To Order restaurant has offered delivery. It will also include a Grab ‘n Go Case for busy diners who don’t have time to dine in. The Grab ‘n Go Case will offer Fresh To Order’s specialty flavored teas, homemade soups, salads, and popular side dishes, such as grilled vegetables, macaroni and cheese, garlic mashed potatoes, and more.

Operators of the new Fresh To Order are Charlotte-based Real Restaurant Group LLC, who will open five additional units in Charlotte, covering the territory from South Park to Uptown. Franchisee Doug Sheley is a restaurant veteran who grew D’Lites of America to over 100 units, had an ownership stake in Lee’s Famous Recipe Chicken, and was a former franchisee of Wendy’s and Steak ‘n Shake. In addition, Rachel Douglass, operating partner for the franchise brings 17-years co-ownership and management from the OK Café, one of Georgia’s highest volume restaurant.

“Healthy, fresh, and great-tasting food from the Fresh To Order menu is exactly what discerning diners are now looking for when making their restaurant choices,” says Pierre Panos, founder and CEO of Fresh To Order. “We think our quality food at a great price will be a perfect addition to the Greenville restaurant scene.”

The Greenville restaurant will feature an enhanced patio area with a fire and water feature to add ambiance for guests’ enjoyment while dining outdoors. Additionally, the unit will offer an expanded catering station to meet the demand for food that can be easily catered for local businesses, organizations, and parties. 

“We expect to do a healthy catering business in Greenville,” Sheley says. “Guests no longer have to settle for the standard sandwich-and-chips office meeting food, but instead can enjoy fantastic, high quality food from Fresh To Order.”

 

Denise Lee Yohn: QSR's Marketing Guru, Fast Casual, Growth, News, Fresh to Order