PINCHO — the renowned Miami-born burger and kebab concept — solidified its crowd-favorite status with a People’s Choice Award win at Burgerliscious, South Florida’s premier burger festival. This is the seventh year PINCHO has taken home the coveted recognition, and they were the first local Miami brand to win the award.

The PINCHO team — led by Director of Culinary Adrian Sanchez and Co-Founder Otto Othman — competed and won with the Jalapeño Delight. The dish starts with its signature PINCHO patty and is topped with Jalapeño Jack Cheese, Jalapeño Bacon Jam, Jalapeño Bacon, and Cilantro Jalapeño Aioli for a surprising balance of savory, sweet and spicy flavors. The Jalapeño Delight will be available in all PINCHO stores through March 3.

“It’s such an honor to win an award voted on by the people, and to have won it at Burgerliscious seven times is completely humbling,” says Othman, who co-founded PINCHO in 2010. “We are so proud to be from Miami and to serve up our fusion of flavors people keep coming back for.”

Famous for its mouthwatering burgers, kebabs (aka pinchos), fried cheese, and bowls, PINCHO quickly went from an insiders’ secret obsession to a popular local hot spot across South Florida. It won the hearts and taste buds of families, foodies, and industry pros — and has won accolades every year of its 14-year history. It was honored as the first Miami brand to ever win Burger Bash at the South Beach Wine and Food Festival, competing against brands all over the country.

In June 2023, PINCHO expanded to Houston, Texas and has since opened three locations there. Two additional locations will come to Houston in 2024.