Pizza Patrón opened a new standalone concept store in September and it has swiftly become number four in sales out of 95 stores in the system.
Built in the original Pizza Patrón neighborhood between two existing Pizza Patrón stores, the idea was to provide some relief for the other two stores that were running at maximum capacity. Remarkably, the nearby stores have not been affected and the new standalone store has been inside the top five in sales every week since opening.
“This new model costs approximately $350,000 to build with projected sales of over $800,000 for the first year,” says Andrew Gamm, executive vice president of Pizza Patrón. “We are very excited about this new restaurant concept and the potential it represents for the brand.”
Incorporating the company’s new “Nueva Tradición” design package, the new store has a 1200 sq. ft. footprint identical to the company's inline store model, and features a walk-in lobby and drive thru lane for pick-up orders.
“We love this new pad site model because it significantly expands real estate opportunities for the brand, and it provides intrinsic visibility which equates to stronger sales from the very start,” Gamm says. “The easy and fluid ingress and egress makes Pizza Patrón an easy and convenient choice for customers.”
As with all Pizza Patrón locations, the store accepts Mexican pesos in bill format.