The beloved California-born restaurant chain, Habit Burger Grill, renowned for its flame-fresh chargrilled Charburgers, signature sandwiches, fresh salads, and creamy shakes, announced it is testing Charburger Tacos exclusively at select Southern California restaurants for a limited time. Renowned for their mouthwatering juiciness, the brand’s famous Charburgers are cooked-to-order over an open flame. The Charburger Taco, with its lighter-than-a-bun tortilla, allows the flavor of the beef to really pull through. It’s a fresh twist on the classic Charburger that will leave guests feeling good with every punchy bite.

With food mashups generating millions of views on social media, Habit Burger decided to venture into the hybrid menu realm. Their first creation, the Charburger Tacos, features a chargrilled beef patty layered with melted American cheese, topped with caramelized onions for a touch of sweetness, tangy pickles for that perfect crunch, and a generous heap of shredded lettuce and diced tomato for freshness. The finishing touch? A healthy drizzle of spicy red pepper sauce, adding a fiery kick to every bite.

“There’s always been this itch to shake things up a bit, you know?” says Jason Triail, the brand’s Director of Culinary Innovation. “The Charburger Taco mashup has been bouncing around in my head. I mean, picture this: that chargrilled beef, just bursting with flavor, but now wrapped up snugly in a lighter tortilla so you really get to taste those flame-fresh juices. With every bite, you’ll taste our classic Charburger, but with that extra oomph that’ll leave you grinning from ear to ear.”

As a California-based brand, The Habit is dedicated to sharing the fresh taste of feel-good California food with everyone. The Charburger Tacos, priced at just $5 for two, honors this commitment and offers an exciting play on two of America’s favorite foods.

The Charburger Tacos are currently available for testing at select Southern California locations, inviting fans and mashup aficionados to try the irresistible burger-meets-taco combination. Guests are encouraged to visit participating Habit Burger Grill restaurants to enjoy this limited-time test while supplies last.

Testing locations include:

  • Glendale
  • Torrance
  • Aliso Viejo
  • North Hollywood
  • Costa Mesa
  • Van Nuys
  • Dana Point DT
  • Westminster DT
  • Echo Park
  • Tustin

The Habit Burger Grill was named in Thrillist’s list of “Underrated Burger Chains that Need to be in Every State!” With its cooked-to-order mantra, The Habit Burger Grill’s open flame sears a distinctive smoky flavor into their famous Charburgers, fresh marinated chicken, and sushi-grade ahi tuna. Guests at The Habit Burger Grill can always count on freshly made, handcrafted quality served up with genuine hospitality.

Burgers, Fast Casual, Food, Marketing & Promotions, Menu Innovations, News