Chain: Kentucky Fried Chicken
KFC franchisee KBP Brands Expands Partnership with Vibes
KFC franchisee KBP Brands, one of the largest and fastest-growing quick-service franchises in the country, has announced a significant expansion of its partnership with Vibes, the most trusted mobile engagement platform. Having seen success in their pilot of a SMS and mobile wallet digital marketing program at 162 participating KBP-owned Kentucky Fried Chicken restaurants in five […]
KFC Franchisee KPB Brands Partners with Vibes to Test Mobile Wallet Program
KFC franchisee KBP Brands, one of the largest and fastest-growing quick-service franchises in the country, announced it has partnered with Vibes, the technology leader powering seamless mobile brand experiences, to test a SMS and mobile wallet program at 162 participating KBP-owned Kentucky Fried Chicken restaurants in Texas, New York (Buffalo), New Jersey, Oklahoma and Arkansas. […]